Here We Flo is looking for a brilliant US Account Executive to join our team and help us skyrocket our growth! 🚀
Function: Commercial/Sales
Reports To: Astrid Sharman, Sales Manager USA
Hours: Full-time position (40 Hours per week)
Location: Hybrid – one day per week in the London (Liverpool Street) office
Here We Flo is a proudly female-owned and led B-Corp business on a mission to create empowering cycle care designed with our bodies and planet in mind. Backed by a brilliant group of investors & advisors (ex-Harry’s, Charlotte Tilbury, Innocent, Unilever, Method), we fight shame and stigma around period care with funny, feminist, fierce vibes and (actually) empowering information.
We’re stocked in brilliant British supermarkets and high street retailers, but we have a buzzing, fast-growth business in the USA with key partners like Whole Foods, Sprouts and CVS. As our American side of the business leaps from strength to strength, we are looking for a US Account Executive to join our Fempire and help us deepen and accelerate our US customer accounts. Our US business grew at near-triple-digit rates last year, and we expect that to continue with your help! Come build, scale and win with us as we take our US business to the next level.
THE ROLE:
The US Account Executive supports the day-to-day management and growth of Here We Flo’s US retail accounts. Working closely with the US Sales Manager and the wider Commercial team, this role focuses on executional excellence, commercial support, and relationship management.
This role is ideal for someone early in their sales career who is excited to learn how retail accounts operate end-to-end, enjoys working cross-functionally and thrives in a fast-paced, high-growth environment. There is a clear development pathway toward a future National Account Manager position. You’ll support daily account activity, help execute commercial plans, and act as a key liaison between internal teams and retail partners, gaining hands-on exposure to how US national accounts are managed at scale.
KEY RESPONSIBILITIES:
Account Management & Execution:
* Support the management of multiple US retail accounts, acting as a reliable day-to-day contact for buyers, brokers, and internal teams
* Own execution of promotional activity, range changes, price updates and new line forms across multiple retailer systems
* Managing and identifying opportunities to unlock improvements in distribution, shelving and merchandising
* Be the brand guardian and own at shelf- on-shelf availability and visibility.
* Maintain and manage retailer and distributor portals, including promotions, deductions, item setup and content updates
* Ensure account administration, trackers, and documentation are accurate and up to date
Commercial Planning & Analysis:
* Support sales forecasting, weekly and monthly reporting, and basic account scorecards
* Track promotional performance, in-stock levels, and sell-through data to identify risks and opportunities
* Prepare data, insights and presentation materials for customer meetings and internal forums (IBP/S&OP)
* Support commercial decision-making, including pricing, promotions and trade investment, with a clear understanding of margin and profitability.
* Growth opportunity to manage the P&L and investment plan for a customer.
* Visibility & influence on margin, profitability and commercial levers.
Cross-Functional Collaboration
* Work closely with operations, supply chain, finance and marketing to ensure smooth account execution
* Support product launches, trade marketing initiatives, and seasonal activity planning
* A keen eye for detail – the ability and the confidence to make the necessary informed and strategic recommendations to course correct when required
* Flag risks, issues, and growth opportunities early to senior commercial stakeholders
Customer & Broker Relationships
* Build strong working relationships with retailer contacts and broker partners
* Bring the category insights and shopper lens
* Be the category champion / the category captain
* Support meeting preparation, follow-ups, and action tracking
* Support category-led conversations with buyers, bringing insight-driven recommendations on range, promotion and shelf productivity.
* Develop a strong understanding of the US period care category, shopper behaviour and retail dynamics within grocery.
* Represent Here We Flo with warmth, professionalism and credibility at all customer touchpoints
* Support the development and execution of Joint Business Plans (JBPs), contributing data, insights and recommendations that support short-, medium- and long-term growth objectives.
WHAT SUCCESS LOOKS LIKE
In your first 3–6 months:
* Retailer portals, forecasts, and promotional trackers are accurate and well-maintained
* You confidently support customer meetings and internal reviews
* Internal teams trust you as a safe, organised pair of hands on US accounts
In your first 12 months:
* You independently manage key executional elements of US accounts
* You proactively identify risks and growth opportunities
* You contribute meaningfully to account plans and JBP preparation
* You are building toward increased account ownership and responsibility
SKILLS & EXPERIENCE
* Minimum 2 years’ experience in sales, account management, customer success, or commercial operations
* Exposure to national or large regional retailers (US or international) preferred
* Strong Excel/Google Sheets skills with confidence working with sales and forecasting data
* Familiarity with trade spend, promotions, forecasting or supply planning
* Experience with distributor systems and retailer portals is a strong plus
* Highly organised, detail-oriented, and able to manage multiple priorities
* Clear, confident communicator
PERSONAL ATTRIBUTES
* Curious, proactive, and eager to learn how retail accounts work end-to-end
* Thrives in a start-up environment, strong team player and is excited by the prospect of growing a challenger brand.
* Collaborative team player who enjoys working cross-functionally
* Adaptable and comfortable in a fast-moving, entrepreneurial environment
* Passionate about consumer brands, wellness, sustainability, or mission-driven businesses
* Flexible working hours to support US retailer time zones when required.
* You thrive on direct, honest, and supportive communication
WE ARE OFFERING:
* Competitive salary & bonus scheme
* Stock options (if applicable)
* Flexible working environment (hybrid options available)
* Free Here We Flo products
* Personal development & training opportunities
OUR POLICY
It is our policy not to discriminate against our employees based on their gender, sexual orientation, marital or civil partner status, gender reassignment, race, religion or belief, colour, nationality, ethnic or national origin, disability or age, pregnancy or maternity or trade union membership or the fact that they are a part-time worker or a fixed-term employee.
If this role sounds up your alley, please email with your CV and a brief cover letter. Due to the many applications we typically receive for our job postings, we will only consider applicants who submit cover letters. Thank you!