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Digital content developer | east of england community health and care nhs trust (cambridge)

Norwich
East of England Community Health & Care NHS Trust
Content developer
Posted: 27 April
Offer description

Are you a whizz with words? Are you passionate about improving health care access through digital innovation?

We are looking for a content developer to support the creation and growth of our patient-facing digital platforms and patient portal. You should be a creative, motivated and self-driven individual who likes to challenge the status quo and has the capacity to engage with staff, external stakeholders, families and young people in order to influence the delivery and promotion of the services.

We will expect you to work as part of our team, demonstrating your ability to take responsibility for the assigned areas of ongoing development, and in return, you’ll be joining a team that values creativity, innovation, and a collaborative spirit and be at the forefront of our digital transformation.

This is a trust-wide role, and although you will have a local base, the post requires flexibility and travel across the East of England Community Health and Care NHS Trust footprint.


Main Duties and Responsibilities

* Create written and visual content for the Trust’s digital platforms, as directed by the digital content leadership team. This includes designing website copy and producing pages within the content management system.
* Ensure information is accurate, quality assured, and up to date, recognising digital platforms as the primary information sources for relevant audiences.
* Identify opportunities for engaging video and animation content, and create scripts to support such content.
* Support the delivery of finalised digital work plans, working to tight deadlines and contributing to future developments.
* Assist in the design and delivery of training programmes that support staff to be competent and confident with digitalisation and future innovation.
* Work with co-production leads to ensure staff and service users are included in the design and development of content.
* Ensure content, pages, materials and images have clear tags, descriptions, summaries, alt text and keywords for SEO in the CMS.
* Support the delivery of events and scoping sessions with staff, patients, service users and external stakeholders.


Communication

* Contact a wide range of staff, stakeholders and service users at all levels in relation to content creation.
* Understand, present and interpret complex and potentially sensitive information, requiring persuasion and negotiation skills.
* Make decisions about how to present messages to internal and external audiences and choose the most effective communication tools.
* Draft and interpret complex and sensitive information for patients, service users and other professionals, supporting senior staff to determine key messages and presentation.
* Articulate contentious information relevant to the development of individual digital platforms in various formats, tailored to the needs and expectations of different audiences.


People Management

* Maintain own professional development and participate in appraisal and KSF processes.
* Demonstrate and provide web content training for staff and wider professionals internally and externally, who are not experts in that area.


Clinical and Practice Governance

* Observe and maintain strict confidentiality in line with the Data Protection Act.
* Administer digital health platforms and CMS safely and effectively.
* Handle data in accordance with Trust Information Governance and Information Security policies.
* Adhere to trust risk assessment, risk management, infection control policies and procedures.
* Undertake mandatory training and other relevant training as required by the Trust.
* Participate in clinical and other audits as required.
* Participate in the relevant emergency preparedness process for the team.


General


Safeguarding People Responsibility

* Safeguarding children and adults at risk of abuse or neglect is a collective responsibility.
* All staff are expected to develop and maintain role-relevant safeguarding competencies and comply with local safeguarding partnership practices. Registrants are reminded of their professional duty of care.
* Safeguarding protects health, wellbeing and human rights, enabling people to live free from harm.
* Those most in need of protection include:
o Children and young people
o Adults at risk such as those receiving care in their own home, people with physical, sensory and mental impairments, and those with learning disabilities.


Post Holder Responsibilities

* At all times carry out duties with regard to Trust Workforce Diversity and Inclusion Policy.
* Be aware of responsibilities to maintain a safe and healthy environment for patients, visitors and staff.
* Adhere to the code of conduct on confidentiality and all Trust policies and procedures.

This job description is intended only as a guide to the range of duties involved. The post holder will need to be flexible and adaptable in order to respond to other duties that may be required from time to time and changes within the Trust.


Legal and Equality Statement

This post is subject to the Rehabilitation of Offenders Act 1974 (Exemptions) Order 1975. A Disclosure and Barring Service check will be required. East of England Community Health and Care NHS Trust is committed to the fair treatment of staff, potential staff, and users in line with its equal opportunities policy and policy statement on the recruitment of ex-offenders.


Sustainability

All staff are responsible for minimizing the Trust’s environmental impact wherever possible, including recycling, turning off lights and equipment, reducing paper waste, minimizing water usage, reporting faults, and minimizing travel. When the role includes ordering and use of supplies or equipment, the post holder will consider the environmental impact of purchases.


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