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Senior marketing manager emea

Andover
Marketing manager
Posted: 8 June
Offer description

Changing lives. Building Careers. Joining us is a chance for you to do important work that creates change and shapes the future of healthcare. Thinking differently is what we do best. To us, change equals opportunity. Every day, more than 4,000 of us are challenging what’s possible and making headway to help improve outcomes. R e s pon s i b l e & a cc oun t a b l e f o r leading a team to de v e l op r obu st s t r a t eg i c l a un ch and business development p l an s f o r T i ss u e T e c hno l o g i e s f r an c h i se across EMEA. T h e r o l e i n c l ude s t h e de v e l op m en t o f f inanci a l, p r o m o t i ona l, edu c a t i o n p r og r a m s i n E M E A t o e n s u r e r e v enu e g r o w t h a n d o p t i m i ze t h e g r o w t h po t en t i a l o f existing and ne w p r odu ct launches. R ESP O N S I B I L I T I E S S t r a t eg i c M a r k e t i ng : D e s i g n r eg i ona l s t r a t eg i c m a r k e t i n g l aun ch p l an s a l on g w i t h r eg i ona l s a l e s o r gan i z a t i on s, t a il o r i n g t h e p l an s f o r l o c a l d y na m i cs i n l i n e wi t h s t r a t eg i c po s i t i on i n g A gg r ega t e r eg i ona l m a r k e t ana l ys i s an d i n t e l l i gen ce D e v e l o p & m a i n t a i n s t r on g i ns i gh t s & unde r s t and i n g o f f o c u s m a r k e ts D e f i n e r eg i on a l p r i c i n g wi t h c o mm e r c i a l l eade r s h i p C r ea t e strategies to develop HEOR and market access in conjunction with market access P r i o r i t i ze oppo r t un i t i e s/ i npu t i n t o g l oba l r e s ea r ch need s D e v e l o p r eg i o n r e v enu e p l an s wi t h r eg i on a l s a l e s l eade r s h i p B u il d e v i den ce gene r a t i o n r e qu i r e m en t s s t r a t eg y in collaboration with clinical affairs C o mm e r c i a l E x e c u t i o n : D e v e l o p m a r k e t i n g t a c t i cs an d r e l a t e d m a r k e t i n g c o ll a t e r a l s f o r ou r s a l e s f o r ce & s uppo r t l o c a l m a r k e t i n g & s a l e s m anage m en t i n t he i r i m p l e m en t a t i o n D e v e l o p t h e app r o p r i a t e m a r k e t i n g t oo l s & p r og r a m s t o s uppo r t t h e s a l e s f o r ce t o e x e c u t e t he i r r e v enu e t a r ge t s S uppo r t a cc oun t m anage r s i n t h e f i e l d w he r e app r op r i a t e Lea d E M E A k e y customer input m ee t i n g s M anag e r eg i on a l f r an c h i se ope x budge t s an d r e s ou r ce a ll o c a t i o n E s t ab li sh r e v enu e t a r ge t s/ F r an c h i se wi t h KP I s. N P I/ L i f e cyc l e m anage m en t : S e r ve a s li a i s o n be t w ee n g l oba l an d l o c a l t ea m s A gg r ega t e v o i ce o f c u s t o m e r m a r k e t i n s i gh t s an d i npu t o n N P I s an d li f e cyc l e m anage m en t ( p r i m a r y & s e c onda r y m a r k e t d a t a ) P r o v i d e o v e r s i gh t t o N P I s an d i npu t t o P D p i pe li n e / S ha r e wi t h Lo c a l P D p i pe l i n e p r i o r i t i e s R eg i o n a l e x e c u t i o n o f N P I s l aun ch & d i sc on t i nua t i o n p l an s D e f i n e r eg i on a l r e i m bu r s e m en t p r i o r i t i e s I den t i f y R eg i ona l m a r k e t a cc e ss need s: i npu t t o G l ob al F r an c h i se T ea m Cross functional support Collaborate with sales training on marketing strategy Collaborate with Prof ed on marketing strategy and KOL management Identify markets for regulatory prioritization based on market opportunity and regulatory requirements Maintain working relationship with quality for continuous improvement as well as any field actions Q UA L I F I CA T IO N S • A c t i v e l y de m on s t r a t e d t ha t t he y ha ve bu il t p r o g r a m s a r oun d t e c hno l og y c r o s s o v e r an d o r de v e l ope d ne w m a r k e t s o r i m p l e m en t e d s u r g i c a l t e c hn i que s • R e l e v an t edu c a t i on a l b a ck g r oun d (M BA, M a r k e t i ng, E c ono m i cs, E ng i nee r i n g) • F l uen t E ng l i s h, bo t h w r i tt e n an d s po k e n ( add i t i ona l l an g uage s a l w a ys a n ad v an t age ) • M i n i m u m o f 5 y e a r s e x pe r i en ce i n t h e M ed i c a l D e v i ce i ndu s t r y i n a s a l e s o r m a r k e t i n g f un c t i o n • I n t e r na t i ona l e x pe r i en ce – p r e f e rr e d • E xc e ll e n t c o mm un i c a t i o n an d i n t e r pe r s ona l sk ill s • F l e x i b i l i t y an d adap t ab ili t y sk i l l s en j o ys I n t e r na t i ona l e x pe r i en ce • A b i l i t y t o l ea d an d e x e c u t e c o m p l e x m u l t i -f un c t i ona l p r o j e c t s Unsolicited Agency Submission Integra LifeSciences does not accept unsolicited assistance from search firms for employment opportunities. All CVs/resumes submitted by search firms to any employee at our company without a valid written search agreement in place for this position will be deemed the sole property of our company. No fee will be paid in the event a candidate is hired by our company as a result of an agency referral where no pre-existing agreement is in place. A formal written agreement is required before engaging any agency, and it must be executed and authorized by the Vice President, Talent Acquisition. Where agency agreements are in place, introductions (the initial sharing of a candidate’s name, resume, or background) are position-specific and may only occur within the scope of that approved agreement. Please, no phone calls or emails.

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