Job Description
Please note that Jessica Bate at Consumer Exec is the exclusive recruitment partner for this role. All CVs and enquiries will be directed to her.
MCoBeauty is on the hunt for a talented and passionate Brand Manager to lead our brand activation in the UK. This is an exciting opportunity to drive the launch of Australia’s fastest-growing beauty brand into a new market, building a vibrant and engaging brand that embodies
MCoBeauty's commitment to accessible, trend-focused cosmetics.
You will spearhead our UK brand presence, building on the existing playbook for activating the brand in existing markets while crafting the UK specific requirements. This role suits a brand marketer who is willing to strategically plan and define a longer-term vision but with agility to course-correct, fail-fast and move on with ease to adapt the brand for the local market. The ideal candidate is a beauty and makeup aficionado with an eye for new and trending. This role demands a high degree of collaboration with a variety of stakeholders.
Key Activities and Responsibilities
Activation Strategy + Planning
1. Develop activation strategies to align with brand objectives and target audience for the UK market that disrupt and excite the beauty / cosmetics category.
2. Create activation plans for prod...