Strategic Email Marketing Manager - Beauty Retailer
Strategic Email Marketing Manager - Beauty Retailer
2950MH
London (Hybrid)
An exciting opportunity to join a high-growth Beauty Retailer in London!
The brand has had a phenomenal 12 months, smashing their aggressive growth targets MoM, YoY and are showing no signs of slowing down. They have stores dotted across the UK, IR & US and they are continuing to invest heavily in their eCommerce channel.
This is a new role for the brand, joining their Digital Content Email team. It's a hybrid role of Email & Content but it's heavily weighted towards their Email channel as this is a huge focus for the business this year!
About the Role:
* Create & deliver their email marketing strategy, keeping in line with the marketing calendar and business priorities.
* Manage, nurture and delegate to a small team of 3.
* Work closely with their ESP and Tech team to set up testing roadmaps and improve their personalisation capabilities.
* Produce weekly and monthly performance reports including key campaign metrics.
* Oversee all projects within the team and ensure everything is on track to be delivered on time and effectively.
* Use data and insights to optimise on-site content and propose new techniques.
* Work closely with the Digital Content team, Senior Product Manager & Senior UX designer on delivering content experience across the site.
About You:
* +3 years experience in Email Marketing
* Previous experience working in a fast-paced retail environment is essential
* Line management experience is important
* Strategic email marketing experience
* Basic understanding of website content
* Test & Learn mentality
* Strong analytical and commercial skills
Apply Now or send your CV directly to laura@cranberrypanda.co.uk
Hi I'm Laura McManus, I manage this role
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