Technical Sales Manager – Automation Solutions
Location: Leeds (hybrid/flexible working)
Salary: £80,000 + package + 10% uncapped profit-based bonus
Type: Permanent
Overview
I’m working with an established UK construction company that provides full turnkey design, build, and installation services for warehouses and industrial spaces. Their expertise includes mezzanine floors, pallet racking, long span shelving, office and industrial interior solutions, steel and mesh partitions, workbenches, conveyor systems, and other handling equipment.
Following sustained growth and increasing demand for automation projects, they are now looking to appoint a Technical Sales Manager to build, lead, and grow their automation solutions division. The company has over 25 years’ experience and strong manufacturing partnerships, delivering high-quality, competitively priced solutions across both standard and bespoke requirements. They also have significant experience managing automation projects—often acting as Principal Contractor—and have partnered with major automation providers including Knapp, Vanderlande, PSB, Dematic, Gebhardt, DFT, and Geek+.
This is a strategic role suited to someone ambitious, commercially sharp, and passionate about developing automation offerings from the ground up. If you’re motivated by the opportunity to shape a new department and ultimately step into senior leadership, this is a rare opportunity.
For the right individual, there is a clear long-term pathway into Director-level leadership, ultimately heading the automation department and influencing wider company strategy.
The Role
Lead the sales and commercial development of automation solutions across multiple sectors
Identify opportunities, nurture client relationships, and deliver value-driven technical proposals
Use your knowledge of automation systems (hardware, software, PLCs, robotics, control systems, and integration) to develop cohesive solutions
Translate complex technical concepts into clear business benefits and ROI
Work collaboratively with mechanical, electrical, and software engineering teams
Engage with senior stakeholders, engineers, managers, and customer teams to influence decisions
Take a consultative approach to understand customer challenges and co-create tailored solutions
Play a key role in building a future automation team as the division grows
Help shape best practice, commercial strategy, and long-term direction of the automation function
About You
Ambitious, driven, and motivated by personal and commercial success
Experienced in automation or technical solutions sales
Strong understanding of system integration and modern automation technologies
Able to communicate across both technical and commercial audiences
Naturally collaborative between mechanical, electrical, and digital disciplines
Strategic thinker with the desire to build something meaningful
Ideally bring an established customer and supplier network