Senior Product Analyst Location: Sheffield HQ / Hybrid / Remote
Twinkl is on an exciting journey to redefine how we serve our global teaching community through data. We're building a world-class data function to power the next generation of our data platform, with modern tools and practices at our core and we're introducing new tools and concepts, elevating the business to a higher standard of Data Literacy.
As a Senior Product Analyst with a track record of using data to improve growth and funnel strategies, you will be a pivotal part of our dynamic Team of 20+ data professionals, helping to unlock the full potential of our extensive datasets, you will play a fundamental role in supporting the Product roadmap through data-driven insights. Your expertise in product analytics and insight delivery will enable you to uncover user frictions, hidden patterns, measure product performance and make meaningful recommendations.
Here are just some of our Growth data projects you will be working on:
Identify and monitor key performance indicators (KPIs), developing strategies to improve them through data-driven experimentation and optimisation
Partner with Product Managers to conceptualise, prioritise, test, and launch new products and features based on data insights
Analyse A/B and multivariate tests to measure the impact of new features, content, and campaigns on user acquisition, engagement, and retention
Support digital analytics tracking by gathering requirements, raising implementation requests, and performing debugging and QA
Collaborate with Data Engineering teams to ensure data quality, define data requirements, and improve data collection processes
Stay current with developments in GCP, analytics tools, and trends in digital product and subscription businesses
Support for Growth and Development: Access in-house training sessions, covering key technical and soft skills
Be part of Data Team Friday; a monthly data team get together to support learning and collaboration.
Has a minimum of 3 years' experience in a data or analytics role, ideally within an eCommerce or subscription-based business
Demonstrates a proven track record of analysing user behaviour by querying raw data from analytics platforms (e.g. Proficient in SQL and BigQuery, with experience using data visualisation tools (we use Looker Studio and Tableau); Python is a plus but not essential
Strategic thinker with a strong grasp of experimentation principles, including A/B testing and experimental design methodologies
Confident communicator who can present complex data and insights clearly to a range of stakeholders, including the Executive Team
Flexible working with fully remote and hybrid working options - early bird or night owl? No problem - our flexible working policy helps you work the hours that suits you best
~33 days annual leave per year, pro rata. You decide which public holidays to recognise. After 2 years of employment, your annual leave entitlement will accrue year on year up to 38 days annual leave
~ An additional day of annual leave, a Me Day, to take time for yourself
~ Westfield Health (including Health Club discount and Westfield Rewards discount and cashback)
~ Learning and Development opportunities, with opportunities for internal mobility across various departments / areas of the business
~4 x annual salary death in service life assurance
~ Enhanced pension after long service
~ Enhanced parental and adoption leave after long service
~ At Twinkl, we encourage diversity, and our doors are open to everyone.