Digital Marketing Assistant - Glasswells Ltd are looking for a proactive and analytical Digital Marketing Assistant to join our in-house marketing team in this full-time, permanent position based in Bury St Edmunds. This is a fantastic opportunity to work for East Anglias largest home department store, helping drive measurable business outcomes, including increasing footfall to our four retail stores, boosting website traffic, online sales revenue, and overall brand awareness Fantastic Company Benefits Include: Competitive Salary Holiday: 20 days annual leave plus bank holidays Pension: company scheme Free on-site parking Additional: Monthly company bonus (after qualifying period), staff training and development, company discount scheme (after qualifying period), break rooms and free refreshments, and a friendly, welcoming work environment. About the role: As a Digital Marketing Assistant, youll manage day-to-day Paid Media campaigns across Google Ads, Meta, Microsoft Advertising, and LinkedIn, using data-driven insights and testing to optimise performance. Youll work with tools like Google Ads Manager, Meta Business Manager, Google Analytics (GA4), Google Tag Manager, and Excel/Sheets to monitor campaigns, extract insights, and improve efficiency. This role is perfect for someone curious, commercially minded, and analytical, who enjoys problem-solving and optimising campaigns. This is a full-time, on-site role (37.5 hours/week, 9:00am - 5:30pm). Key Responsibilities: Maintain and optimise Paid Media campaigns across Google Ads (Search, Display, Performance Max, Video), Meta, Microsoft Advertising, and LinkedIn Analyse campaign performance, extract insights, and implement improvements Support business objectives including retail store footfall, in-store sales, lead generation, website traffic, online sales, and brand awareness Work with reporting and visualisation tools, such as Looker Studio, to monitor and present campaign outcomes Collaborate with the wider marketing team to ensure campaigns align with overall business goals Test and implement targeting methods, bidding strategies, and campaign structures to maximise ROI About you: As a Digital Marketing Assistant, you will have at least two years of hands-on Paid Media experience, ideally gained in an agency environment, with a proven record of managing Google Ads and Meta Ads campaigns. You understand core marketing principles, online advertising concepts, targeting methods, and bidding strategies. A Google Ads certification or higher education in a marketing-related field is preferred. Additional experience with graphic design tools such as Photoshop, Illustrator, or InDesign, video editing with Premiere Pro or After Effects, SEO/GEO, or CRM systems such as HubSpot would be advantageous but is not essential. About Glasswells Ltd: Glasswells Ltd is East Anglias largest home department store, with locations in Bury St Edmunds, Ipswich, Haverhill, and Saffron Walden. They are dedicated to providing high-quality home furnishings and flooring products. You will join a supportive, dynamic team in a role that offers opportunities for development, progression, and rewarding incentives. If you have the relevant skills and experience for the Digital Marketing Assistant role and would like to be considered, please apply by submitting an up-to-date CV with a covering letter or supporting statement explaining why you are a good fit for the role. We look forward to hearing from you. No recruitment agencies, please Please check your email inbox and spam / junk mail folder for any email correspondence for this role. If you require any reasonable adjustments such as access or information in an alternative format, please inform us soon as you are able so that we can make the appropriate adjustments Additional keywords: Digital Marketing, Paid Media, Google Ads, Meta Ads, Microsoft Advertising, LinkedIn Ads, Campaign Optimisation, GA4, Google Tag Manager, Looker Studio, Marketing Analytics, Data-driven Marketing, Bidding Strategies, Retail Marketing, Lead Generation, Online Sales, Brand Awareness, Marketing Assistant This vacancy is being advertised and handled through Spider, the regions Online Job Advertiser. We take your privacy seriously. When you apply, your details are processed and available for us to directly review for this vacancy. As you might expect you may be contacted by email, text, or telephone. For full Privacy Policy details please see email correspondences on receipt of your application.