London
| hybrid 3 days a week | competitive salary + 20% bonus
at wagamama,
food is life
and we're here to make every bite count. with over 165 restaurants across the UK (and growing fast) we've been dishing up vibrant, fresh asian inspired flavours since '92. it's all about good food, good vibes, and good company
were looking for a
delivery marketing manager
to join us on our journey ready to dive in and stir things up?
what we need |
a marketing specialist experienced across delivery channels to be accountable for leading the development, execution and evaluation of the annual marketing strategy for wagamama across its delivery platforms
the role will lead the development, execution and evaluation of the quarterly marketing activation plan on platforms ensuring wagamama is always unmissable in app and one click away from being ordered
In this role you will plan do and review the marketing plans in platform responsible for ensuring we are delivering strong commercial and brand return for our investment and ROI continues to improve quarter on quarter
what you'll do |
* lead marketing strategy in year and quarterly / monthly activation plan for delivery partners developing plans that are sufficient and strong enough to deliver (ideally exceed) commercial and brand annual targets
* responsible for being agile and developing in flight course corrections in order to close gaps to revenue and profit in partnership with the senior commercial manager
* lead the execution of all activation campaigns on delivery platforms from food, to seasonal to supporting events to launch brand campaigns collaborating with delivery partners to develop, implement with excellence and review effectiveness maximising brand presence in platform
* lead the creation and implementation of one buzz worthy PR delivery collab partnership a year (per partner we work with)
* Work in partnership with CRM + loyalty team in order to develop loyalty prop annual plan and and quarterly / monthly activation plan including platform own loyalty program alongside soul club
* be project lead for all delivery only initiatives (eg Deliveroo family time required need dish disc to be developed and tech development, eg delivery packaging) this role will be responsible for co ordinating the cross functional group to ensure these initiatives land smoothly
what you'll need |
* at least 3 years experience with delivery platforms and ideally in a marketing capacity with a proven track record of driving customer /marketing led growth
* strong stakeholder management skills
* strong cross functional project manager
* creative thinking that can leverage and scale ideas with excellent executional skills and attention to detail
* campaign management experience including activation of high spend multi-channel media campaigns
* confidence and experience presenting
* partnership management experience
* strong commercial acumen with clear deliver of ROI in prior roles
who you'll be working with |
* CMCO
* marketing director + brand team
* central ops teamsa
* CRM + loyalty team
what's in it for you |
* competitive salary + 20% bonus potential
* hybrid working
* come as you are culture, with modern offices, fresh fruit and soft drinks
* £200 monthly wagamama food allowance — enjoy all your favourite dishes on us
* private healthcare
* 3% pension contribution
* 25 days holiday plus bank holidays
*
o further discounts across retail, hospitality & leisure — perks that make life sweeter
* Supporting you every step of the way family-friendly pay: 26 weeks full pay + 13 weeks half pay for expectant or adopting parents
nothing brings people together like great food. no matter where you're from or who you are, you've got a seat at our table | because food is the ultimate connector, and here everyone belongs