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Marketplace manager (mandarin)

London
Xpand Group
Marketplace manager
Posted: 2 March
Offer description

This job is brought to you by Jobs/Redefined, the UK's leading over-50s age inclusive jobs board.

Salt are partnering with a fast-growing, premium health and supplements brand that is redefining modern wellbeing. With strong foundations in established markets and ambitious international growth plans, the business combines entrepreneurial energy with the backing of a proven commercial infrastructure.

As part of their next phase of expansion, they are looking for a commercially sharp and strategically minded Marketplace Manager to lead digital marketplace growth across Asia. This is a high-impact role with real ownership, ideal for someone who thrives in a scale-up environment and wants to shape international growth across dynamic, high-potential markets.


The Role

This position will own the Asia marketplace and digital partner strategy, driving sustainable revenue growth while strengthening relationships with regional partners and distributors.


Marketplace Strategy & Growth

* Develop and execute comprehensive joint business plans with strategic partners across Asian marketplaces including Amazon Japan & Singapore, Lazada, Shopee, Tmall, JD.com, Rakuten and other regional platforms.
* Drive revenue growth and profitability through structured planning, performance tracking and continuous optimisation.
* Identify new channel opportunities, including expansion into emerging platforms and social commerce channels such as Douyin and native platform social tools.


Partner & Distributor Management

* Act as the primary strategic contact for regional marketplace partners, ensuring alignment to brand strategy and commercial objectives.
* Share brand assets, product updates, campaign plans and insights to enable best-in-class execution.
* Collaborate closely with Export and Distribution teams to refine playbooks and strengthen joint business plans.


Performance & Optimisation

* Monitor marketplace KPIs including traffic, conversion, pricing, merchandising and promotional performance.
* Ensure algorithm best practice and optimise listings to maximise visibility and conversion.
* Analyse digital marketing performance and provide clear, data-led recommendations to partners.
* Track competitive activity and implement strategies to drive market share growth.


Merchandising & Commercial Excellence

* Oversee assortment strategy, promotional calendars and merchandising execution across platforms.
* Manage budgets in partnership with Finance to ensure accurate forecasting, margin control and strong ROI.
* Build robust reporting frameworks delivering actionable insights and continuous performance improvement.


What We're Looking For

* Significant experience managing digital marketplaces, with strong exposure to Asian ecommerce ecosystems.
* Fluency in Mandarin and English (essential).
* Proven success driving meaningful online revenue growth through marketplace channels.
* Deep understanding of key Asian platforms, operational models, policies and commercial levers.
* Experience building and managing strategic key account partnerships.
* Strong grasp of digital marketing principles within ecommerce environments.
* Analytical mindset with advanced Excel or Google Sheets capability.
* Experience working across international, multi-stakeholder environments.
* High attention to detail, commercial acumen and structured problem-solving skills.
* Experience or personal passion for health, wellness or nutrition is highly advantageous.

*Rates depend on experience and client requirements

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