Established in 2008, the client has provided the very finest in delectable, sweet treats. They continue to be a visionary and trendsetter in the world of luxury desserts, ensuring that what they always offer customers is an exciting experience that tastes of innovation. The office is in Derby candidates must be in a commutable distance to Derby. Want to know more? Then keep reading! The Role of a Marketing Executive?
* The digital marketer is responsible for modelling and acting in accordance with Heavenly Desserts policies and procedures.
* This role is about developing and leading on multi-channel communication plans for a rapidly growing luxury restaurant brand, working closely with the brand & marketing team to also translate their strategies into a reality on social.
* The right candidate will need to think strategically while also being able to act tactically as the business progresses towards a greater integration of all platforms and sales channels.
* Create and develop digital assets for the central marketing calendar in collaboration with the Marketing Directors.
* Build and maintain the customer e-mail database and use the contents to design and deliver tactical and personalised marketing based on demographics
* Work closely with the Operations Management Team to understand in order to understand the vision and execution behind all core, seasonal and new product offerings
* Regular reporting of both reach and engagement of national and local social campaigns, e-mail marketing activity and HD app performance and customer engagement
* Respond to all customer messages on social media and e-mail
* Build relationships with bloggers and influencers to leverage promotional opportunities
* Delivers exceptional internal and external stakeholder service by acting with a 'customer comes first' attitude and connecting with the customer
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