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Assistant store manager

Cardiff
JD Sports Fashion
Assistant store manager
€35,000 a year
Posted: 21h ago
Offer description

Established in 1981, JD Group is a leading omni‑channel retailer of sports fashion, outdoors, and gym apparel. We are committed to growth and customer focus, and we need dedicated leaders to help us achieve our business goals.


Role overview

Assistant Manager – responsible for supporting the Store Manager in delivering sales and operational excellence, while developing a high‑performing team.


Responsibilities

* Assist the Store Manager in running day‑to‑day operations and achieving sales and KPI targets.
* Set clear sales goals, track performance, and refine processes for continuous growth.
* Build a positive team culture through recruitment, training, development, and coaching.
* Analyse sales data and financial reports to make informed commercial decisions.
* Act as point of contact in the Store Manager’s absence.
* Provide excellent customer service, addressing inquiries and resolving complaints.
* Manage opening and closing procedures, cash handling, and till reconciliation.
* Support hiring, onboarding, and training of new staff.
* Maintain colleague schedules to ensure adequate coverage and productivity.


Role objectives and KPIs

* Reach or exceed monthly sales targets.
* Hit additional KPIs: Units, Conversion, ATV, UPT.
* Achieve upselling or cross‑selling goals.
* Maintain a high Net Promoter Score.
* Ensure stock accuracy during audits.
* Complete all mandatory training for new colleagues.
* Achieve employee satisfaction benchmarks.
* Keep operational costs within the allocated budget.


Skills and Experience

* Previous supervisory or management experience in a fast‑paced retail or customer‑facing environment.
* Strong communication and coaching abilities.
* Proven track record of meeting or exceeding sales targets and KPIs.
* Experience analysing KPI data to support commercial decisions.
* Attention to detail and commercial mindset.
* Visual merchandising experience is an advantage.
* Commitment to promoting JD Group values.


Benefits

* Quarterly discretionary bonus schemes.
* 30% discount on a wide range of JD Group products.
* Access to digital health and well‑being services.
* Company sick pay scheme.
* Discounted gym memberships at JD Gyms.
* Life assurance and employee network support.
* Incremental holiday allowance.
* Opportunities for apprenticeships and accredited qualifications.
* Volunteering and employer engagement forums.
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