Area Sales Manager Construction Machinery
East Anglia Up to £50,000 + Uncapped Commission Car Allowance / Company Vehicle I mmediate Start Available
The Opportunity
We are currently recruiting for an Area Sales Manager to join a well-established and growing organisation within the construction plant and equipment sector.
This is a fantastic opportunity for a driven and relationship-focused individual to take ownership of a defined territory across Norfolk and the wider East Anglia region, developing new business while managing and growing an existing customer base.
The role offers strong earning potential through an uncapped commission structure, alongside long-term career progression within a supportive and forward-thinking business.
The Role
As Area Sales Manager, you will be responsible for promoting and selling a range of construction machinery, including:
Excavators
Telehandlers
Rollers
You will take a consultative approach, working closely with customers to understand their requirements and provide tailored equipment solutions (sale and/or hire).
Key responsibilities include:
Developing new business opportunities across your territory
Building and maintaining strong client relationships
Managing your own sales pipeline, forecasts, and CRM activity
Conducting site visits, demonstrations, and customer meetings
Achieving and exceeding sales targets and KPIs
Ensuring accurate order processing and commercial awareness
Attending industry shows, events, and occasional factory visits
Working collaboratively with internal teams including sales support and aftermarket
Promoting additional services and aftermarket solutions to maximise revenue
This role will report directly into the Sales Leadership Team .
What Were Looking For
Previous experience in a sales role (minimum 2 years+)
Ideally experience within construction plant, machinery, or related sectors
Strong relationship-building and networking ability
Commercially aware with a focus on profitability and growth
Confident communicator with strong negotiation skills
Self-motivated and able to manage a territory independently
Comfortable using CRM systems and managing forecasts
A proactive and driven approach to winning new business
Whats on Offer
Salary circa £50,000 (depending on experience)
Uncapped commission (1% of turnover)
Company vehicle or car allowance
22 days holiday + bank holidays
Opportunity to attend industry shows and manufacturer visits
Long-term progression within a growing business
Additional Information
Field-based role covering Norfolk and surrounding areas
Flexibility required to attend events and occasional travel
Strong emphasis on relationship building, networking, and customer engagement
Immediate start available
Please contact Emma at Anglian Recruitment for a Confidential Conversation
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