Digital Marketing Executive (Financial Education)
Our client, a leading personal development educational academy seeks to hire a Digital Marketing Executive to grow our financial education brand. We are a well-known investing & trading school with over 1 million followers on our social channels combined; join us on the adventure of clinching our next YouTube Creator award. You love the challenge of keeping up with Google's ever-changing search algorithm and get incredible satisfaction from pushing your content to Page 1.
WHAT YOU WILL DO:
* Brainstorm creative marketing ideas and execute performance-driven campaigns
* Write authentic and persuasive copy in a variety of formats, including ads, video scripts, landing pages, emails, and more
* Produce long-form and short-form video ads, including scriptwriting and creating post-edit briefs
* Create content such as short videos, e-books and infographics to generate leads
* Set up and optimise ad campaigns on Facebook, Instagram, Google, YouTube, and other online channels
* Analyse campaign numbers and perform rigorous AB testing to maximize return on marketing dollars
* Conduct market research, plan surveys and do Zoom chats to understand the psychology of our customers
* Constantly look out for and explore new marketing trends and platforms
REQUIREMENTS:
Education & Experience
* Diploma or Degree holder
* Minimum one year of experience in digital marketing
* Keen interest in financial markets, investing and trading
* Must be from education, software, or finance industry with good knowledge of or a genuine passion for the stock market and a clear interest in transitioning industries
Our ideal teammate has these qualities:
* Strong copywriting skills (you can write a good ad even without ChatGPT)
* Creative eye for design
* Intelligent, analytical mind
* Attention to detail
* Proactivity, keen sense of urgency
* Commitment and loyalty as a team player
* Independent problem-solving skills
* Fast learner
Having these skills will double your chances:
o Meta Ads
o Google Ads
o ClickFunnels
o HubSpot CMS
o Email marketing
o Adobe Photoshop / Illustrator
o Adobe Premiere Pro / DaVinci Resolve
Interested candidates please email your CV addressed to Victor Teoh (R1218406) to victor_teoh@recruitplus.com
Please include in your resume:
o Reasons for leaving your current and previous employment(s)
o Current / last drawn and expected salaries
o Availability / Notice period required
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