Job description
We’re TRIBE, and we’ve spent the last 10 years changing how brands and creators work together. Founded by Jules Lund, we’ve grown from an Australian start-up into a global team across 4 offices, working with some of the world’s best brands and partnering with Meta, TikTok, YouTube, Snap, and Pinterest along the way.
We’re now looking for a Creator Lead to join our UK team to cover both the UK and US markets. This is a client-facing, commercially minded position for someone who sits at the intersection of creator strategy and client impact. You’ll be the person in the room who knows which creators to back, why, and how to make it work commercially.
If you know the UK landscape inside out, you’re across what’s trending before it trends, and you love the mix of creative thinking and commercial strategy, we’d love to hear from you. If you understand the US landscape too well, that's a bonus!
What You’ll Do:
* Own creator strategy end-to-end, from brief to creator selection, negotiation, delivery, and performance.
* Be the client’s go-to, trusted, proactive, and always one step ahead.
* Spot and unlock upsell opportunities before the client even asks.
* Build creator relationships that go beyond the campaign.
* Connect the dots across Sales, Campaign Management, and Community to get things done.
* Turn data into a story that clients actually care about.
* Make TRIBE indispensable within every client’s marketing strategy.
To Qualify, You’ll Need:
* 3-5+ years experience in influencer marketing, creator partnerships, talent management, or similar
* Strong understanding of the UK creator market, pricing, and platforms, ideally with some exposure to the US.
* Proven ability to translate client needs into effective creator strategies
* Able to intuitively identify how creators align with a brand's aesthetics, values, and audience.
* A deep understanding of the Creator Economy and social platforms (Instagram, TikTok, YouTube, etc.).
* Proven experience sourcing, negotiating with, and managing creators and their teams.
* A good understanding of contract language and influencer agreements
* Excellent understanding and intuition of Creator rates, campaign deliverables, and content licensing/usage terms.
And to truly thrive you’ll have:
* A genuine obsession with creator culture, you follow it because you love it, not just because it’s your job.
* Strong commercial instincts- you understand how creator decisions drive revenue outcomes.
* The ability to balance creative instinct with commercial constraints and brand safety.
* Confidence in presenting your creator rationale to senior stakeholders without needing to over-prepare.
* Resilience and a solutions-first mindset, when things don’t go to plan, you figure it out.
* The ability to stay organized and across the details even when you’ve got a lot on.
* A collaborative, easy-to-work-with energy that makes people want you in the room.
* Adaptability, things move fast here, and that excites you more than it stresses you out.
What we will offer in return:
* The chance to work on campaigns with some genuinely iconic brands alongside creators who are doing really interesting things.
* A team that’s collaborative, down to earth, and good at what they do.
* Real ownership over your work, we trust people to get on with it.
* Room to grow as we continue to scale across the UK and US.
* A culture built on five values we actually try to live by: Grow, Own Your Impact, Adapt with Ease, Consciously Collaborate, and Embrace Uniqueness.
Ready to make your mark on creator marketing?
If you know creators, love the craft, and want to do the best work of your career, we’d love to hear from you. Send your CV and a short cover letter to: