Job Description
ManageEngine is the IT management division of Zoho Corporation. With over 280,000 customers across the world, ManageEngine is a recognized leader in the IT management space. We've been witnessing phenomenal growth, and to keep up with the demand, we are doubling down on our efforts by building a world-class team.
The central marketing team is a group within ManageEngine, dedicated to marketing world class enterprise IT solutions, across 190 countries. We are seeking a talented, self-motivated, and dedicated marketing associate to join our UK marketing team and work on innovative marketing campaigns and strategies. The ideal candidate will need to have a data-driven approach and will need to get hands-on to accomplish tasks.
The candidate should be open to travel (domestic and international), and may have to accommodate collaboration in global time zones occasionally.
Job responsibilities include, but are not limited to, the following:
* Develop a strong understanding of Go-to-Market (GTM) strategies and best practices to drive effective marketing initiatives.
* Write high-quality, tailor made SEO web content. Design and implement email marketing campaigns. Analyse data for continuous improvement of campaigns.
* Develop and execute marketing strategies for channel partners to support their business requirements and learn/share best practices.
* Conceptualise effective advertisements with copies to create brand awareness, promote brand loyalty, and improve recall.
* Design and implement co-marketing programs, campaigns, and promotions with channel partners to drive brand awareness and lead generation.
* Plan and coordinate partner events, webinars, and training sessions to educate and engage channel partners. Track and analyse partner marketing performance, using data-driven insights to refine strategies and improve engagement.
* Identify and engage with prospective end-user and reseller communities, adding more avenues for new business growth.
* Create and distribute sales enablement materials for the sales team and channel partners, including sales decks, product brochures, email templates, and case studies.
* Develop content for blogs, thought leadership articles, industry stories - and liaise with the PR team to get it published in the right mediums. Also develop creative infographics, webinars, and creative videos.
* Manage and grow the company’s presence on LinkedIn, Twitter, YouTube, and other relevant social media platforms through strategic content planning and execution.
* Stay up to date with market trends, competitor activities, and industry best practices to keep our channel marketing efforts competitive.
Requirements
* 3-5 years of relevant work experience in sales/channel enablement and regional marketing. Experience in B2B/high-tech products/services is preferred
* Proven experience working with industry tools and analytics packages including email, web analytics, and marketing automation platforms
* Proven experience writing high-quality blogs and articles
* Superior oral and written communication skills with an innate attention to detail
Preferred qualifications
* Experience in the online/digital marketing/advertising industry
* At least 2 years of marketing or product management experience in the internet, software, media, and high-tech industries
* Accomplished range of skills from strategic thinking to creative and detailed execution
* Ability to manage time and multiple priorities with a variety of internal and external stakeholders
* Ability to present ideas to various levels of an organization to explain and gain support for initiatives
* The demonstrated ability to work independently and autonomously
Benefits
* Competitive salary package aligned with candidate's qualifications, experience, and the market value of the role.
* Supportive and inclusive work environment.
* Participation in coaching and mentoring schemes.
* Company Pension Scheme.
* MacBook, mobile and paid SIM.
* Company provided lunch.
* A vibrant international environment.
* Reimbursement of approved business expenses.
It is important for the applicant to hold a national or EU passport, have a valid work authorization and be within commutable distance. The successful candidate will be subjected to background verification in compliance with the national legislation and market standards.
Join Zoho Corporation Europe today and be part of a company that is revolutionizing the way businesses operate. Together, let's shape the future of business software!
Requirements
IT Expertise: Strong IT skills with a solid understanding of IT operations management, IT security, and observability. Communication: Excellent verbal and written English communication skills, with the ability to convey technical concepts to both technical and non-technical audiences. Consulting Experience: Previous experience in a technical consulting role, particularly in IT operations management and IT security. Monitoring & Security Tools: Hands-on experience with tools like ServiceNow, Ivanti, Splunk, Darktrace, LogRhythm, Halo, SolarWinds or similar platforms is essential. Presentation Skills: Strong presentation and demonstration skills, with the ability to engage and influence clients effectively. Travel: Flexibility to travel extensively within the UK and Ireland, often at short notice. Self-Motivated: Ability to work independently, manage time efficiently, and prioritize tasks effectively. UK passport or valid work authorization is required. Key Responsibilities: Presales Engagement: Conduct end-to-end presales activities, including face-to-face and virtual meetings, product demonstrations, and POCs for ManageEngine solutions. Customer Success: Engage with existing customers to ensure satisfaction, provide technical guidance, and identify upsell/cross-sell opportunities. Technical Consultancy: Act as a technical SPOC for strategic accounts, delivering tailored solutions for IT service management (ITSM), security, IAM, PAM, and more. Build Relationships: Build strong relationships with key stakeholders, including customers, partners, and internal teams, ensuring trust and collaboration at every level. RFI/RFP Management: Respond to RFI/RFP requests with detailed technical insights and proposals. Training & Collaboration: Conduct training sessions for resellers/partners and collaborate with engineering teams to stay updated on product developments. Compliance Support: Assist customers with GDPR, ISO 27001, and other regulatory standards using ManageEngine tools.