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Social media manager

Cheltenham
Gym Grow
Social media manager
Posted: 23h ago
Offer description

Social Media Manager — Gym Grow


Full-time | Remote | Flexible Hours | Salary: £25,000–£35,000 depending on experience


Mission:

At Gym Grow, our mission is to help 1,000 gym owners create a life of freedom by systemising and scaling their businesses. We’re building a movement — and now we’re looking for a driven, creative, and strategic Social Media Manager to lead and grow our online presence.


About the Role

You’ll work directly with the founder (Lewis) to drive growth across all platforms, build authority in the gym owner space, and help position Lewis and Gym Grow as the go-to consultancy for gym growth and freedom.


This role is ideal for someone who:

* Is mid to senior level
* Has proven experience growing a brand on social
* Wants real ownership and creative freedom
* Is excited to lead a small team and scale a movement


Responsibilities

* Own and execute the Gym Grow social media strategy.
* Build a strong personal brand for Lewis.
* Post 1 reel + 1 carousel per day (Instagram/LinkedIn)
* Publish 1 long-form YouTube video per week
* Repurpose content across platforms (YouTube Shorts, LinkedIn, etc.)
* Lead engagement — responding to DMs, comments, and community building
* Edit content from our videographer (you don’t need to film)
* Collaborate on ad campaigns and assist in launching organic/paid content
* Manage and mentor our junior content creator
* Report performance, track KPIs, and propose growth strategies


Requirements

* Proven track record of growing brand accounts and creating engaging content
* Skilled in short-form editing, storytelling, copywriting, and creative strategy
* Strong understanding of Instagram, YouTube, LinkedIn, Facebook, and TikTok
* Experience managing or mentoring a team is a bonus
* Highly autonomous, proactive, and confident decision-maker
* Bonus: experience in fitness or agency environments


Tools & Workflow

You’ll use whatever tools you're most efficient with — we care about outcomes, not the platform. (We currently use Notion, ChatGPT, Slack, Google Drive, and Meta Suite).


You’ll begin by submitting content for approval, but the goal is for you to fully own and lead the Gym Grow brand online.


What You Get

* Full-time, remote, flexible-hours role (42 hours/week)
* Massive growth opportunity — you’re joining early and can scale with the company
* Freedom to test, create, and lead social with minimal red tape
* A meaningful mission: helping gym owners buy back their time and create true freedom


Ready to lead the brand that leads the gym industry?

Apply now and let’s build something game-changing.

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