Product Marketing Specialist
24:month Contract
Location: Warwick
Are you ready to take your marketing expertise to the next level?
Join us for an exhilarating 24:month journey where youll play a pivotal role in building and delivering a compelling category go:to:market plan, ensuring appropriate positioning and messaging, backed up by a deep understanding of markets and the competitive landscape, and supported by customer insights.
Our client is a global organisation and world leading provider of innovative technologies to the automotive sector operating in over 24 countries.
Key Responsibilities of the Product Marketing Specialist
Market Analysis:
* Customer insight and research.
* Understanding of competitive and market landscape.
* Understanding of key market and channel trends.
Go:To:Market Strategy:
* Creation and ownership of customer:centric go:to:market strategy.
* Definition of appropriate segmentation, targeting, and positioning plans.
* Leadership in market launches of new products.
Category Communication Plan:
* Definition of key messaging.
* Leadership in implementation of category communications and content marketing plans.
Financial and Market:Share Growth:
* Implementation of tactics to achieve revenue, profitability, and market share growth.
Continuous Improvement:
* Category Subject Matter Expert (SME).
* Marketing leader for process development and implementation.
What Were Looking for in the ideal Product Marketing Specialist:
* Qualification in Marketing and/or Business
* Minimum of 3 years experience in a marketing role (category marketing / product marketing specialist / trade marketing), preferably in the Automotive Industry.
* Previous exposure to, and understanding of, the usage of key economic indicators, financial drivers and business metrics to generate strategies and produce positive results.
* Experience of working in a marketing environment in a multi:country role with a strong focus on customer interaction and engagement.
* Demonstrable experience and capability in turning trends, data, and insights into marketing strategies, tactics, and creative messaging.
* Keen problem:solving skills and a willingness to take on complex challenges.
* Excellent communication skills.
* A full UK driving licence as the role will involve travel.
Benefits for the successful Product Marketing Specialist:
* 25 days holiday plus bank holidays
* Healthcare plan (discounted medical and cash back scheme)
* Pension: company will match personal contribution plus 6 (up to a maximum of 9)
* Bonus: 8 (dependent on annual company and individual targets being met)
If the sounds of the above and the potential of working for a global company excites you this could be the role for you
To show your interest in the Product Marketing Specialist role please Apply Now with a copy of your CV. Should you be successfully shortlisted a member of our Team will contact you to discuss the role in more detail. All applications are treated in the strictest confidence.