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Director of marketing, admissions and communications

Pocklington
Pocklington School East Riding of Yorkshire
Marketing director
£104,000 - £130,878 a year
Posted: 17 September
Offer description

Pocklington School

East Riding of Yorkshire

Salary:

Competitive, dependent upon skills and experience

Job type:

Full Time, Permanent

Start date:

05 January 2026

Apply by:

1 October 2025


Job overview


The Pocklington School Foundation is looking to appoint an exceptional Director of Marketing, Admissions & Communications to lead its External Relations team and strategy. The Pocklington School Foundation consists of a thriving independent co-educational and boarding School and Prep School, as well as the recently opened Little Pips Nursery, all situated in a beautiful country campus 12 miles east of York. The successful candidate will play a pivotal role in the future of the Foundation. The External Relations strategy will be key to further building The Pocklington School Foundation's current outstanding reputation whilst identifying opportunities for new initiatives and a dynamic approach.

Reporting directly to the Head, this is a key strategic leadership position responsible for six core areas: Marketing, Admissions, Communications, Alumni Relations, Fundraising and Public Benefit. The successful candidate will be an experienced and inspirational leader, with a track record in successful marketing and communications, capable of developing and delivering innovative strategies that enhance the Foundation's reputation, increase pupil recruitment, and strengthen relationships across its community.

Key Responsibilities:

* Develop and deliver a dynamic and innovative long-term marketing and pupil recruitment strategy aligned with the Foundation's vision and values.
* Lead and oversee the admissions process, ensuring a first-class experience from enquiry to enrolment for both UK and international students, including the tracking of all enquiries, and utilisation of collected data to inform future strategic direction.
* Manage and enhance the Foundation brand across all communications, publications, media engagement, and digital platforms, including the professional development of Foundation staff as needed to best support this.
* Build strong relationships with feeder schools, our nursery, recruitment agents, alumni, donors, and the wider community, and energise the external relations team to do the same.
* Drive fundraising and development initiatives to generate additional voluntary income streams.
* Lead, develop and inspire the external relations team covering marketing, admissions, communications, alumni relations, digital engagement and administration.

The Successful Candidate:

We are looking for a highly motivated, creative and strategic leader who can demonstrate:

* A proven track record in dynamic and innovative marketing, admissions and communications
* Strong leadership and management skills, with the ability to develop and inspire a multi-disciplinary team.
* Excellent communication and relationship-building abilities, with confidence in engaging a wide range of stakeholders.
* A commercial mindset with experience of fundraising, business development, and income generation.
* The vision and energy to proactively promote The Pocklington School Foundation locally, nationally and internationally.

The Pocklington School Foundation is proud of our long history, strong community and reputation for providing an outstanding, rounded education. We are a supportive, kind and caring team who strive to maintain a good balance between home and work life. We enjoy what we do and seek to support all those around us in their professional and personal development.

For an informal chat about the role please contact the Head, Ms Becky Lovelock on or

For further information please call or email

All our current vacancies can be found at: where you will be directed to apply via My New Term.

Closing Date: 9am 1st October 2025

The role is required to start December 2025 / January 2026

At Pocklington School we strive to inspire, support & celebrate equity, diversity & inclusion, indeed this is so fundamental that it is one of our core strategic objectives. As such we are committed to promoting equality and diversity within our workforce. As part of our recruitment process, we actively encourage applications from individuals of all backgrounds, experiences, and identities, including but not limited to race, ethnicity, gender, sexual orientation, disability and age.

We recognise the value of diverse perspectives and believe that a diverse team enhances innovation, creativity and success. We strive to create an inclusive environment where all employees feel valued, respected, and empowered to contribute their best.

Pocklington School Foundation is committed to safeguarding and promoting the welfare of children and expects all staff to share this commitment. The successful applicant will be required to undertake an enhanced disclosure via the DBS.



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About Pocklington School


Pocklington School

West Green, Pocklington, York

East Riding of Yorkshire

YO42 2NJ

United Kingdom

We offer incredible experiences inside and outside the classroom and believe in challenging and encouraging our students to seize opportunities that we go the extra mile to provide. These activities and our personalised approach to teaching and learning help to form the bedrock of our students' individual characters. We are a day and boarding Christian foundation that is academic and inclusive and a family school whose togetherness, care for each other and pride in our community is evident in our outstanding pastoral provision. At the very heart of our ethos lie our "Values and Virtues"; they drive all that we do at Pocklington and mean our students leave with a strong sense of personal and social responsibility along with the ability to shape their own future.

Pocklington School lies 12 miles east of York in a safe, rural setting on the edge of a small, friendly market town, on a 50-acre campus with good public transport links and its own minibus pick-up service. The School was founded in 1514 and has retained its strong tradition of encouraging pupils to have the courage to take chances with learning and always remain true to themselves.

Numerous co-curricular activities for day and boarding pupils take place every day until 5pm, and each pupil is encouraged to pursue their own interests to help develop the depth of character and self-awareness to tackle life's challenges on their own terms. Extensive facilities include a 300-seat theatre, an indoor sports hall, conditioning room and swimming pool, plus 21 acres of grass sports pitches and two full-sized synthetic pitches. Full, flexible and casual boarding options are available, in boarding houses which create a home from home for both domestic and international students.

Right through from Prep School, with its emphasis on nurturing children's natural curiosity, imagination and enthusiasm for learning, to the Sixth Form where independent thought is prized, our pupils are encouraged to be resilient, resourceful learners. Lessons are planned around giving pupils the opportunity to develop their independence and character, rather than simply acquiring and retaining facts. We employ the best educational tools and appropriate new technology facilities to ensure youngsters are enthused and inspired by the world of knowledge available to them. Flexible learning platforms and an individual approach allows each pupil to progress at his or her pace, boosting their confidence and self-esteem so they often exceed their expectations.

Our £3m Art and Design Technology Centre, which opened in Autumn 2017, has every facility to encourage the pursuit of traditional arts and crafts, as well as provide cutting-edge equipment for digital and computer design, and manufacturing technology. The innovation and cross fertilisation of ideas the Centre promotes are increasingly valued in society today.

Sixth Form facilities include spacious communal areas, a study centre, and comprehensive library. Students are encouraged to work both collaboratively and independently as they begin to make the transition to university study and/or workplace success.

Recent former pupils who retain links with the school include Davis Cup winner Kyle Edmund, England rugby star Rob Webber and world-renowned concert pianist Alexandra Dariescu.

We aim to:

* Embed our Pocklington Values and Virtues into all that we do

* Broaden our pupils' horizons and elevate their ambitions

* Work and engage with families in educating their children

* Embrace innovation and be conscious of tradition

* Ensure our Foundation's future as a provider of excellent education

Please note that you are wholly responsible for fact checking in respect of the information provided by schools. Please also check for the latest visa and work permit requirements that may apply. Tes is not responsible for the content of advertisements or the policies adopted by advertising schools. Tes asks that all schools followTes' Fair Recruitment Policy.

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