Overview
Position Summary:
Defines and implements market requirements for new products. Product management of a dedicated product line. Prepares marketing support program for a specific product, product line, or product area. Coordinates implementation with technical services and field sales organization. Provides Marketing assistance to field personnel and customers.
Responsibilities
Key Accountabilities:
1. Key marketing interface with R&D, Operations and QA/RA
2. Prepares and coordinates marketing support programs. Contribute to planning and creation of advertising and promotional materials. Write technical bulletins and newsletters.
3. Keeps informed about developments in medical instrumentation/diagnostic industry as they apply to the company's future marketing plans
4. Provides sales technical training for sales staff. Works with field sales staff to develop training requirements and sales tools required to introduce new products and sales campaigns for all or part of product line. Makes presentations to customers.
5. Understands all maintenance, performance and advantages of Werfen products
6. Understands technical aspects of Werfen and competitive products
7. Monitors field test and marketing introduction programs
8. Maintains regular communications with technical services on problems with instruments and reagents within the product line
9. Interfaces with all levels of management and to independently resolve conflicts/problems with company peers
10. Manages and drives internal projects with minimal supervision
Budget Managed (if applicable): N/A
Internal Networking/Key Relationships
11. To be determined based on department needs.
Skills & Capabilities:
12. Business Acumen
13. Customer Focus
14. Organizational Agility
15. Peer Relationships
16. Planning Skills
17. Presentation Skills
18. Drive for Results
Qualifications
Minimum Knowledge & Experience Required for the Position:
19. Knowledge in Life Sciences: Medical Technology, Biology, Biotechnology, Chemistry
20. Bachelor's degree in biological science, business administration or marketing discipline, or equivalent. Prior experience in junior marketing product management positions
21. Minimum three years' experience in sales and/or marketing within the healthcare industry
International Mobility: No
Travel Requirements:
22. Approximately 25% of time
If you are interested in constantly learning and being challenged on a daily basis we encourage you to submit your resume or CV.
Werfen is an Equal Opportunity employer and is committed to a diverse workplace. Werfen strictly prohibits unlawful discrimination, harassment or retaliation based upon an individual’s race, color, religion, gender, sexual orientation, gender identity/expression, national origin/ancestry, age, mental/physical disability, medical condition, marital status, veteran status, or any other protected characteristic as defined by applicable state or federal law. If you have a disability and need an accommodation in relation to the online application process, please contact for assistance.
We operate directly in over 30 countries, and in more than territories through distributors. Annual revenue is approximately $2 billion and more than 7, employees around the world comprise our Werfen