Role: Digital Marketing Executive
Location: Clitheroe (Hybrid: 3 days in office per week)
Salary: Competitive
About Us
WillPowders is a science-driven, biohacking and wellness brand founded by Sunday Times No. 1 bestselling author Davinia Taylor. We have a no-nonsense mission to help people feel and think their best. Our products do the heavy lifting, but it’s the knowledge and tools we share that put the power back in people’s hands, helping them take back control of their own well-being.
We’re growing fast, fuelled by a passionate community and strong brand momentum. Now we’re looking for a hands-on Growth Executive to help us scale faster, smarter, and with stronger impact.
Purpose & Impact
This is a brilliant opportunity to step into a performance-focused growth role supporting our customer acquisition channels. You’ll work closely with our Performance Marketing Manager, helping to keep our campaigns running smoothly and our results improving. Expect the chance to make a visible impact every week.
What You’ll Be Doing
Paid Ads Agency support & Campaign Execution
* Monitor pacing and delivery across Meta, TikTok and Google Ads
* Support agency in campaign set-up and QAing
* Help manage assets and schedule creative refreshes
Creative Coordination
* Collaborate with paid agency on creative testing tracker & sharing learnings internally
* Organise UGC content and liaise with creators
* Liaise with design team to request new assets
Research & Insight
* Build and maintain a swipe file of competitor ads and trending content
* Monitor comments and feedback on ads and in our FFS community group for insights
* Flag ideas for low-risk tests or quick wins in platform targeting or formats
Affiliate Support
* Track affiliate performance and manage updates to codes/links
* Support day-to-day operations of the affiliate program
What You’ll Bring
* 1–2 years’ experience in performance marketing or a growth-focused role (agency or in-house)
* DTC experience highly desirable
* Basic understanding of Meta/TikTok/Google Ads platforms (certification is a plus)
* Interest in the performance creative process and what makes an ad convert
* Highly organised with great attention to detail-you’re the kind of person who notices broken links
* Confident using spreadsheets, ad dashboards, and managing trackers
What We Offer:
* The opportunity to join a fast-growing company with a clear mission and a commitment to creativity and innovation
* A role with that will have significant impact, enabling you to develop in-house expertise while working closely with experienced external partner agencies who understand the WillPowders brand
* Work from the brand-new WillPowders HQ - the home of who we are, what we do and how we collaborate as a team.
* A fully stocked kitchen featuring all your favourite WillPowders products.
* Get hands-on with access to cutting-edge biohacking tech, right at your desk.
Benefits
* On-site gym and bio-hacking facilities
* Pension scheme
* Private healthcare
* Annual company performance-based bonus
* 25 days holiday + bank holidays
* Company events
* Discount on products