BDO is an accountancy and business advisory firm that provides advice and solutions to entrepreneurial organisations. We work with high‑growth businesses that fuel the UK economy and advise the owners and management teams that lead them.
Role purpose
The Business Development Manager is deployed into a defined area of the business and is responsible for planning and delivering business development activity aligned to growth and market priority areas, including the firm’s Target and Priority Client programmes where applicable. The role owns local execution and runs partner routines, working with the Senior Business Development Manager to iterate and gain sign‑off for plans and to ensure alignment to capability standards.
This role acts as a local change agent: improving adoption of central packs and routines, strengthening stakeholder follow‑through, managing risks and dependencies, and using performance insight to drive improvements.
Key responsibilities
* Draft and maintain the business development plan for the deployment area, including cohorts, cadence, stakeholder actions and measures.
* Consult with the Senior Business Development Manager to iterate plans, gain sign‑off and ensure alignment to growth and market priority areas and relevant programmes.
* Define the minimum mobilisation materials required to run routines effectively and ensure ownership and timelines are clear.
* Lead delivery of partner routines and business development activity, ensuring stakeholders understand what is expected and by when.
* Run business plan sessions and routines, capture actions, and ensure follow‑through is monitored and supported.
* Capture buyer feedback, objections and proof‑point gaps surfaced in business development and feed them to the Senior Manager/Head for action.
* Coordinate with Campaigns, Content, Digital and Design to align timing, assets and messaging to business development plans.
* Track agreed KPIs and adoption measures for the deployment area; interpret what is changing and why.
* Provide reporting inputs and recommend optimisation actions based on insight.
You'll be someone with
* Experience in sales enablement/BD mobilisation/programme delivery in a complex B2B environment.
* Strong stakeholder management with ability to influence and challenge constructively.
* Strong planning discipline; confident managing multiple dependencies and risks.
* Experience of using metrics and insight to drive actions and improvement.
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