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Leeds / Hybrid (UK-wide travel as required)
About FEMU Trade
FEMU Trade is a dynamic wholesale company specialising in importing high-quality confectionery products and distributing them to trusted partners across the UK. We are passionate about building strong relationships with our customers and expanding our market presence.
Role Summary
We are seeking an experienced Senior Business Development Manager with a proven track record in wholesale confectionery or FMCG. The ideal candidate will already have established relationships with large distributors, buying groups, and major supermarkets such as Tesco, Asda, Morrisons, and symbol groups. Your focus will be to drive revenue growth by leveraging your network, developing new business, and maximising sales from existing accounts.
Key Responsibilities
* Identify, approach, and win new distribution opportunities with major accounts.
* Leverage existing industry contacts to secure listings and expand market share.
* Develop and implement a sales strategy to deliver significant revenue growth.
* Proactively follow up leads generated from exhibitions, inbound enquiries, and marketing campaigns.
* Maintain strong relationships with current distributors and monitor weekly sales performance:
* Identify distributors who have not placed orders recently.
* Track and promote underperforming product lines.
* Use LinkedIn and other professional networks to engage with buyers and key decision-makers.
* Prepare accurate sales forecasts, activity reports, and growth plans.
Ideal Candidate Profile
* Minimum 5 years’ experience in business development or national account management within the wholesale confectionery, snacks, or FMCG sector.
* Proven track record of securing and managing large retail and wholesale accounts.
* Strong network of contacts across distributors, supermarkets, and buying groups.
* Highly commercial mindset with strong negotiation and closing skills.
* Self-motivated and results-driven, capable of working independently.
* Excellent verbal and written communication skills.
Salary & Benefits
£50,000 – £60,000 per annum (depending on experience and network)
Performance Bonus / Commission:
Up to £20,000 per annum (uncapped potential), linked to:
* Securing new listings and contracts with key accounts.
* Achieving year-on-year sales growth targets.
* Activating new distributors and buying groups.
£5,000 annual car allowance or a fully expensed company vehicle.
Additional Benefits:
* 28 days holiday (including bank holidays)
* Company laptop and mobile phone
* Expense account
* Flexible / hybrid working arrangements
* Training and development support
How to Apply
Please submit your CV and a cover letter detailing your relevant experience, notable accounts you have developed, and why you are the right person to help FEMU Trade grow.
Seniority level
* Seniority level
Mid-Senior level
Employment type
* Employment type
Full-time
Job function
* Job function
Business Development and Sales
* Industries
Wholesale
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