Job Description
Brand Manager - Glow-worm
Belper- 3 days office/2 days home
£dep on exp
Are you an experienced Brand Manager or Product Marketing Manager with a B2B background? Are you looking to be part of an exceptional business who are highly innovative and customer-focused? If so, this could be the role for you!
Pitch is delighted to be supporting Vaillant as they look to hire a new Brand Manager for their Glow-worm brand. Working in the brand strategy team you will take ownership of the go-to-market strategy and ensure that all customer communications are engaging across all touchpoints. You will be a “customer first” marketer who is comfortable communicating cross-functionally, challenging when needed and excited to be the custodian of this heritage household brand!
As the Brand Manager you will:
1. Be happy working with brand and customer data to take insights and with the customer journey manager to understand how the brand is performing in the market.
2. Be fully immersed in understanding who the Glow-worm customers are and what marketing channels are best for communications.
3. Use insight to inform campaign plans for the brand.
4. Brief the delivery teams on brand activation and product campaigns.
5. Work on high-profile product la...