Area Sales Manager – North East Hours - Monday to Friday 37.5 hrs Salary - £Competitive DOE Our client, a leader in industrial process instrumentation, is seeking a results-driven Area Sales Manager (ASM) to lead sales activities across the North East region of the UK. This is a fantastic opportunity to join a respected and innovative business that values expertise, initiative, and customer focus. As the Area Sales Manager, you will play a key role in expanding their presence across your territory. You’ll manage and grow key accounts, identify new business opportunities, and act as the trusted advisor to clients in a wide range of industries. Your performance will directly influence the company's market share, brand reputation, and bottom-line results. The role Lead sales across a defined territory (NE, DH, SR, DL, TS, YO, HU, DN) Develop and grow long-term strategic accounts, including global and parent company accounts Identify and win new business through targeted prospecting and lead follow-up Deliver against monthly and annual sales targets aligned with the company’s strategic goals Implement sales and marketing initiatives within your region Maintain accurate records via CRM and contribute to sales reporting and forecasting Stay informed on industry trends, competitor activity, and customer strategies Collaborate with internal teams to ensure best-in-class customer service and project delivery About You: ONC in Electrical/Instrumentation (Degree in Engineering is a plus) Proven experience in field sales, preferably in industrial or technical environments Excellent communication and negotiation skills Self-motivated, target-driven, and capable of working autonomously Full, clean UK driving licence Comfortable with occasional overnight stays and flexible working hours What's on offer In addition to a competitive salary and bonus structure, other benefits include:- 24 days annual leave (rising with service) Birthday leave Option to sell unused holiday Company car Pension scheme & life assurance (4x salary) Private medical insurance and health cash plan Enhanced sick pay Professional subscriptions paid 24/7 Employee Assistance Programme Hybrid working – from home and the field Full business IT kit for home-based work If you’re a dynamic sales professional with a passion for technology and customer success, we want to hear from you. Please apply here, or call Kim to discuss further.