Job Summary
Join Superdrug Head Office – Make a Real Difference Every Day! Location: East Croydon Station. Hours: 37.5 | 9:00am – 5:30pm. Hybrid working available, with 2 days working from home and 3 days in our stylish, modern office. Salary: Competitive.
Key Responsibilities
* Develop and execute customer‑centric marketing campaigns aimed at enhancing loyalty across all Superdrug platforms, including stores, website, and the Superdrug app.
* Collaborate closely with the wider marketing team to ensure seamless execution of loyalty campaigns across various channels.
* Load and implement loyalty promotions for both stores and online platforms.
* Harness a diverse range of channels – social media, the Superdrug app, display marketing, paid social, print, radio, and influencer partnerships – to maximise campaign reach and impact.
* Liaise with internal designers and creative agencies to refine both traditional and digital communication strategies.
* Ensure timely delivery of campaigns in alignment with business objectives and effectively communicate campaign details to stores.
* Partner with the Insights team to execute targeted campaigns at the store, regional, and national levels, leveraging data‑driven insights to optimise performance.
* Advocate for the Health and Beautycard throughout the business, driving increased participation, registrations, and engagement through marketing and incentivising store teams.
* Support the Loyalty & App Manager in shaping the strategic direction of the loyalty programme, staying up to date with the latest trends and providing recommendations for improvement.
* Confidently communicate, challenge, and give feedback to others.
* Encourage teamwork and collaboration both within and beyond the immediate team.
* Recognise the strengths and contributions of various teams, build on networks to understand priorities and add value.
* Seek feedback, listen, take responsibility to find positive outcomes and solutions.
* Generate ideas and share them within the team and across the organisation.
* See every customer interaction as an opportunity to delight them and comfortably use different communication platforms.
* Understand customer needs and empower others to remove any barriers to deliver great service.
* Use positive language and behaviours in all interactions with customers and colleagues to build trust and rapport.
* Always prioritize actions that delight the customer or colleague.
* Suggest and support new ideas and ways of working designed to improve service.
Person Specification
* Proactive, can‑do attitude, willing to learn, asks "why" and challenges the status quo.
* Marketing related degree or experience working in a marketing role.
* Retail experience (office or shop floor based) desirable.
* At least 1 years experience in loyalty marketing within a data‑driven business environment.
* Confident using data to make tactical decisions.
* Knowledgeable about the roles specialism and aware of the wider market, supporting the current trends in the business area.
* Key skills: communication, analytical, creativity, innovation, project management.
* Actively seeks new ways of working through AI that would benefit the business and move things forward.
* Actively develops ability to use AI effectively and think critically about outputs.
* Strengthens the human touch by balancing AI efficiency with human coaching, empathy, and team cohesion.
* Marketing related university degree desirable.
Benefits
* 33 days holiday rising to 38 days with length of service (inclusive of bank holidays)
* 2 staff discount codes for yourself and a family member or friend
* 30% discount on Superdrug Own Brand Products both in store and online
* Hybrid working patterns available depending on role responsibilities with 2 days working from home and 3 days in our stylish, modern and collaborative office close to East Croydon Station
* Company pension matching and bonus
* We offer Stream – a money management app that gives you access to a percentage of your pay as you earn it
* Being part of more! We are part of a group that works closely with Savers, The Perfume Shop and Three UK
* We are part of A.S. Watson Group, the worlds largest international health and beauty retailer with over 15,700 stores in 25 markets!
* Unrivalled Learning and Development programmes
* Enhanced maternity/shared parental/adoption leave, company sick pay and pregnancy loss and support
* Come and be part of something special!
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