We’re seeking an experienced, ambitious and creative Marketing Manager to join our team in Worthing, West Sussex.
You’ll be working with closely with the Sales Manager & CEO to develop a marketing plan that drives awareness, engagement, conversion and retention. You’ll work with colleagues within the Sales team, as well as our partners and external agencies, to execute multi-channel marketing activities. You’ll play a central role in continuing to develop our B2B marketing function.
The ideal candidate will be responsible for creating and executing our marketing strategy. You will lead our marketing campaigns, evaluate our marketing performance metrics, and collaborate with internal teams. You will have a strong marketing background with excellent communication skills and attention to detail.
You’ll have an advantage if you have endless enthusiasm for marketing and a genuine interest in developing a career within B2B enterprise software marketing.
Responsibilities:
* Developing and implementing a marketing strategy to drive awareness, engagement and conversion for SolarWinds products and our related professional services.
* Planning, executing and reporting on lead generation campaigns.
* Align marketing activities with sales objectives to support the sales team and drive growth.
* Managing marketing events including, trade shows, webinars and networking events.
* Align email activity (executed through our marketing automation platform) and paid activity (social and syndication) with marketing activities.
* Produce marketing content across a range of formats to support campaigns, including web, video and print.
* Management of our website (built on WordPress), including general maintenance, management, creating new pages/posts and optimising for SEO and conversion.
* Developing and managing relationships with vendor and partner peers.
* Reporting on campaign performance.
* Managing marketing spend/MDF and reporting on ROI to vendor partners.
* Work with the internal team on new services launches.
Requirements:
* Experience in a high-performing B2B marketing environment (preferably enterprise software).
* Experience leading successful marketing campaigns from concept generation to execution.
* Broad understanding of the evolving MarTech landscape and how to utilise these tools to drive B2B marketing performance and efficiency.
* Experience using marketing automation platforms such as HubSpot, Pardot, Acton, or Creatio etc.
* Experience using WordPress (basic HTML/CSS knowledge would be beneficial).
* Confident working with senior stakeholders.
* Confident working independently, using your own initiative and judgment, with excellent time management and project management skills.
* Outstanding communicator and creative thinker.
* A strong interest in software would be desirable.
Desirable Skills:
* Copywriting
* Google Analytics (GA4)
* Google AdWords / LinkedIn / Twitter Paid Networks
* LinkedIn/Facebook/Twitter/YouTube
* Adobe Photoshop / InDesign
* Video Editing
Compensation and Benefits:
Basic salary of £37,000 to £45,000 depending on experience plus bonus
* Up to 30 days of annual leave + bank holidays.
* Additional leave for volunteering.
* Private medical insurance + optical and dental cover
* Pension scheme.
* Flexible rewards & wellbeing benefits.
* Employee Assistance Programme.
* Electric Vehicle Scheme + Cycle to Work scheme.
* Social events.
* Training & Development Opportunities.
What you’ll do Join our IT Support Team in Worthing, West Sussex (hybrid basis).
Who we are Founded in 2006, Prosperon is an IT Management Solutions Provider specialising in Network/Application Consulting and Training services. We are an Elite SolarWinds Partner.
Join our team Join a community with shared values, passionate about delivering high-quality service. We support mentoring, apprenticeships, and work experience opportunities.
Testimonials
* Account Manager: “The company keeps us motivated and performing to the best of our abilities.”
* Senior Engineer: “I love the technical side, deployment work, and advanced projects.”
If you are motivated and organised, and can work at our office in Worthing, West Sussex two days a week, we would love to hear from you.