Senior Merchandiser £45,000 - £60,000 per annum Location: Birmingham – Office Based | Driver essential for this role Hours: Full-time, 40.5 hours per week Job Type: Permanent, Full Time Benefits: 22 days holiday bank holidays (rising with service), holiday purchase scheme after 2 years, staff discount scheme, health cash plan, pension, and more We are looking for a commercially driven Senior Merchandiser with strong digital trading experience to lead merchandising operations across web platforms. This role is integral to planning, trading and driving profitability across online channels for a growing retail business. What you’ll be doing: Ensure timely intake of all purchase orders, resolving any delays and maintaining accurate stock levels. Review warehouse and store allocations to optimise availability and reduce terminal stock. Lead and manage departmental WSSI performance, identifying risks and actions to drive sales and margin. Conduct seasonal sales and performance analysis to support strategic range planning. Identify and plan for core and repeat styles in collaboration with buying and leadership teams. Develop and manage product option plans aligned with Open to Buy (OTB) budgets. Oversee content team to ensure accurate and timely product launches online. Propose and implement digital trading actions to maximise ecommerce sales. Coordinate promotions and markdown strategies across web and store channels. Support and develop junior merchandising staff through coaching, feedback, and cross-departmental collaboration. What we’re looking for: Work collaboratively and consultatively across all departments. Manage direct reports in line with the client's internal policies and procedures. Support the client by motivating, coaching, and developing team members through consistent and constructive feedback. Strong background in merchandising at a senior level Confident working with WSSI, option planning and trading analysis Commercially astute with excellent communication and planning skills REF: EN876 Note: Hollyfield Personnel will contact successful candidates. If you do not hear from us within 5-7 working days, consider your application unsuccessful. By applying, you give permission for Hollyfield Personnel to contact you and retain your details.