Nualtra West Midlands, England, United Kingdom
Strategic Account Manager
Nualtra West Midlands, England, United Kingdom
1 day ago Be among the first 25 applicants
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Drive preference for Nualtra products and services by effectively communicating our value
propositions, executing product campaigns, and ensuring an exceptional customer experience.
About the role
1: Key Objectives
* Achieve territory sales and market share targets
* Gain Nualtra product listings on local formularies and guidelines
* Grow usage of Nualtra's sample service
* Implement ForeFront programmes in targeted accounts
* Increase adoption of Nualtra’s ForeFront tools
2: Key Performance Indicators
* In-call quality performance
* Compliance with our customer relationship management (CRM) system
* Customer activity rates
* Development and execution of strategic account plans
* Management of sales pipelines
3: Target Stakeholders
* Dietitians and Medicine Management Stakeholders
4: Key Qualities
* Personal Impact/Rapport building
* Communication Skills
* Integrity
* Achievement Orientation
* Planning and Organisation
* Initiative
* Energy
Key Responsibilities
1: Strategic Planning
* Set SMART account goals and objectives.
* Segment accounts according to national frameworks and identify target products and customers.
* Analyse market trends and growth opportunities.
* Identify key stakeholders and build lasting relationships and advocacy for Nualtra’s products.
* Understand the local healthcare economy, including market trends, structure, priorities, dietetics services, formulary processes, and financial position.
* Review account position with SWOT analysis and create action plans aligned with account goals.
2: In-Call Quality
* Deliver outstanding customer experiences and adhere to Nualtra’s sales methods.
* Show continuous improvement.
* Demonstrate expertise in product, clinical, and NHS knowledge to effectively deliver Nualtra’s value propositions.
* Develop sustainable relationships with key customers to promote Nualtra products and services.
* Develop, advance, and monitor the pipeline for target products and services.
* Identify key stakeholders: owners, evaluators, advocates, and implementors.
* Forecast value and expected closure dates.
* Document the latest developments and create action plans to advance accounts.
4: Reporting and Forecasting
* Create annual business plans, quarterly forecasts, and monthly sales reports.
* Understand accounts & analyse data to communicate what is happening, why, and suitable actions.
* Accurately forecast sales and plan risk mitigation and corrective measures per business needs.
* Must have a bachelor's degree
* Must have worked in the medical nutrition industry or the dietetic profession
* Must live within 1 hour of Shrewsbury
Seniority level
* Seniority level
Entry level
Employment type
* Employment type
Full-time
Job function
* Job function
Sales and Business Development
* Industries
Pharmaceutical Manufacturing
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