Key Responsibilities:
* Coordinate, plan, and execute marketing campaigns for multiple product lines, including PC cooling, power supplies, cases, furniture, memory, and storage.
* Maintain campaign calendar and communicate changes across marketing and sales teams, coordinating with sales feedback on channel promotions.
* Own campaign timelines and drive cross-functional teams to meet deadlines.
* Collaborate with internal teams to ensure campaigns align with overall marketing strategies.
* Manage campaign timelines, budgets, and resources to meet business objectives.
* Monitor campaign performance and track key metrics such as conversion rates, engagement, and ROI.
* Conduct A/B testing and optimize campaign elements, including creative assets, messaging, and targeting strategies.
* Generate reports and provide data-driven insights to stakeholders.
* Work closely with sales teams to align marketing efforts with lead generation and revenue goals.
* Coordinate with creative teams to ensure branding and messaging consistency across campaigns.
* Present campaign strategies and results to senior leadership and key stakeholders.
Qualifications
* Bachelor’s degree in marketing, Business, Communications, or a related field.
* 3+ years of experience in campaign management, preferably within the PC hardware industry.
* Experience utilizing and/or building custom LLM-powered AI marketing tools.
* Proven experience running multi-channel campaigns with measurable results.
* Proficiency in campaign tools and platforms (e.g., Google Ads, Meta Business Manager, Klaviyo, HubSpot, etc.)
* Strong understanding of the PC hardware market and gamer/enthusiast communities.
* Excellent project management, communication, and analytical skills.
Preferred Skills
* Outstanding interpersonal communication skills and ability to coordinate with teams in multiple time zones.
* Familiarity with B2B and B2C marketing approaches.
* Background in gaming, content creation, or hardware product marketing a plus.
* English fluency required.
#J-18808-Ljbffr