The British Ironwork Centre is now looking for a keen and passionate paid marketing executive to join our thriving office! This individual should have a strong knowledge for PPC campaigns, keyword analysis, digital marketing and budget management, to help assist our sales channels.
Primary responsibilities include:
* Managing and executing paid advertising campaigns across multiple platforms (Google Ads and social media campaigns) to drive traffic and conversions.
* Developing and optimising ad copy, creatives, and targeting strategies to maximize ROI.
* Monitoring and analysing search queries, keywords and campaign performance, adjusting strategies based on data insights to improve key metrics (CPC, CPA, ROAS, etc.).
* Conducting A/B tests to continually improve ad effectiveness and refine audience targeting.
* Collaborating with the design and content teams to create engaging, high-converting assets for paid campaigns.
* Managing and allocating the advertising budget efficiently across different channels and campaigns.
* Generating regular reports on key metrics and KPIs.
* Keeping up-to-date with industry trends, best practices, and emerging paid media platforms, while monitoring and reporting on competitor activity.
* Responding to queries and feedback from internal teams, ensuring alignment and communication between all parties.
Training and information will be provided on site.
We’d love to meet someone who:
* Has hands-on experience managing paid marketing campaigns on Google Ads and social media campaigns.
* Experienced with Meta Ads, LinkedIn Ads and Amazon Ads.
* Has a strong knowledge of Google Analytics (GA4), Google Merchant Centre and Google Ads.
* Is passionate about digital marketing and stays up-to-date with the latest trends and best practices.
* Is results-driven, with a focus on data and performance analysis.
* Has a solid understanding of paid advertising metrics and is able to optimise campaigns based on data insights.
* Is proactive, with the ability to prioritise and manage multiple projects in a fast-paced environment.
* Has excellent written and verbal communication skills and is comfortable presenting performance insights.
* Is a self-starter, motivated by achieving goals and delivering exceptional results.
Why you should join us:
* Competitive salary of 35-50k depending on experience
* Discounted or free food and drinks
* Employee discount
* Free on-site parking
* Store discount
* Bonus Applicable
We're keen to find the right person so if you're a PPC specialist we want to hear from you!
Schedule:
Monday - Friday, 9:00am - 17:30pm
Work Location: Hybrid/On-Site
Job Type: Full-time/Part time available
Please apply here or send your CV to info@britishironworkcentre.co.uk