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Chief executive officer (ceo)

Coventry
ADECS-Maple
Chief executive officer
Posted: 19 March
Offer description

Full Role Description

The Opportunity

This role is purpose-built for a Sales Director, Commercial Director, or revenue-led Managing Director who is ready to make their first big move into a CEO role.


ADECS is an established UK IT and communications services business with loyal customers, strong technical capability, and a solid operational backbone. The business now has clear backing and ambition to accelerate its next stage of growth - through stronger commercial leadership, expanded market presence, and targeted acquisitions.


This opportunity will suit someone who is financially and personally invested in success, has not already ‘made it’, and is motivated by the challenge of building long-term value rather than maintaining the status quo.


Who We’re Looking For

You are likely to be:

* A senior sales or commercial leader ready to step into CEO-level accountability
* Proven in building, leading, and motivating high-performing sales teams
* Personally effective in front of customers - you enjoy selling and winning
* Highly ambitious, energetic, and outcomes-driven
* Strong in emotional intelligence, able to unite and re-energise teams
* Commercially sharp, with clear ownership mentality around P&L
* Genuinely interested in technology and how it delivers customer value (non-negotiable)

You may have sat on a senior leadership team and are now looking for the opportunity - and backing - to take full control and prove yourself at the top.


The Role

As CEO, you will take full responsibility for performance, growth, and execution. This is a hands-on, commercially led leadership role.

Your primary mandate is to:

* Build a scalable, repeatable sales engine
* Increase market visibility and credibility
* Drive revenue growth across new and existing customers
* Lead a focused buy-and-build strategy
* Create pace, belief, and ambition across the organisation

You will work closely with a highly experienced senior team who actively support you across finance, M&A, and technology - enabling you to move quickly and scale the business effectively.


Key Responsibilities

Sales & Commercial Leadership (Core Focus)

* Personally lead and elevate the sales function
* Recruit, develop, and motivate a high-performing sales team
* Drive new customer acquisition and account expansion
* Build strategic partnerships with vendors, resellers, and channel partners
* Act as the senior commercial face of ADECS with key customers


Strategy & Leadership

* Set and execute a clear, ambitious growth strategy
* Establish strong operating cadence, targets, and accountability
* Build a culture of ownership, momentum, and delivery
* Inspire teams and align them around a shared ambition


M&A and Scale

* Identify acquisition targets aligned to commercial strategy
* Work with experienced finance and M&A specialists through execution
* Lead integration to ensure acquisitions deliver real growth and cross-sell value


Operations & Performance

* Maintain service quality and customer trust as the business scales
* Balance commercial ambition with operational discipline
* Own full P&L responsibility and results


Location & Working Pattern

* Midlands-based leadership team
* Expected 1–2 days per week on-site, with flexibility


Equity & Upside

This role offers meaningful long-term upside aligned to growth and value creation. While specific structures will be discussed confidentially, the intent is clear: the CEO should benefit directly from the value they help build.


This is not a salaried caretaker role. It is designed for someone who wants ownership-style alignment, is motivated by outcomes, and sees this as a defining chapter in their career.


Governance, Support & Incoming Leadership Team

You will not be building this alone.


The CEO will be supported by an incoming senior leadership team with deep, complementary experience across:

* Finance and capital planning
* M&A execution and integration
* Technology, delivery, and operations

This structure is intentionally designed to give a first-time CEO unusual depth of support, while still retaining full accountability and authority.


M&A Readiness & Growth Strategy

ADECS is not starting from a blank page, but you will be pivotal in driving the following which is already underway:

* A clear buy-and-build strategy
* Priority M&A targets, some of which have already been identified
* Capital raising and acquisition planning

The CEO will play a central role in refining priorities, leading commercial diligence, and driving integration — accelerating growth rather than spending years in planning mode.


Why This Role Stands Out

* A genuine sales-to-CEO step-up opportunity
* Real customers, revenue, and credibility already in place
* Identified M&A targets and a clear acquisition roadmap
* Strong senior backing across finance, M&A, technology, and an experienced Chairman
* High visibility, high accountability, and meaningful long-term upside


If you are a commercially driven leader ready to take full ownership and build something significant, this is a rare and compelling next step.


Confidential conversations welcomed.

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