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Sales development representative

Newcastle Upon Tyne (Tyne and Wear)
Mint Specialist Recruitment Ltd
Sales development representative
Posted: 9h ago
Offer description

You should be a proactive, self-starter with 2+ years of experience in B2B lead generation, enterprise outreach, and early-stage sales pipeline development, ideally in an OT Cybersecurity environment. You thrive in a collaborative environment, are excited to work hands-on with both marketing and field sales, and bring a strong understanding of cybersecurity and remote access technologies. You are an exceptional communicator and confident prospector, equally comfortable on the phone, over email, on LinkedIn, or at a trade show booth. You understand that pipeline is power and that great SDRs don't just follow up on leads, they generate them. You are strategic in how you approach the top of the funnel, working with field sales and marketing to tailor outreach sequences and messaging to resonate with our client's diverse personas, from OT operators to CISOs. You are motivated by curiosity, driven by metrics, and passionate about contributing to a mission-driven company protecting the cyber resilience of critical infrastructure.

Responsibilities:

* Execute outbound campaigns (email, phone, social) to engage ICP targets in assigned territories.
* Respond to inbound leads promptly and professionally to qualify and convert interest into meetings.
* Schedule discovery meetings for Account Executives and channel partners with qualified prospects.
* Collaborate with marketing to refine campaigns, messaging, and persona-based sequences.
* Partner with regional sales reps to ensure territory coverage, account alignment, and personalised outreach.
* Support pre- and post-event lead engagement, including scheduling meetings at key tradeshows.
* Maintain accurate, up-to-date information in Salesforce and outreach platforms.
* Meet or exceed KPIs such as meetings booked, conversations held, conversion rates, and qualified pipeline generated.
* Stay informed on the company's platform, cybersecurity trends, and critical infrastructure challenges.

Requirements:

* 2+ years in a similar SDR or BDR role, preferably in OT Cybersecurity.
* Demonstrated success generating pipeline via outbound campaigns.
* Familiarity with cybersecurity concepts and/or remote access technologies.
* Strong written and verbal communication skills with an ability to craft persona-relevant messaging.
* Excellent time management and organisation skills with attention to detail.
* Self-motivated, curious, and coachable with a bias toward action.
* Willingness to travel occasionally for events or internal meetings.
* If you are an experienced, and ambitious OT Cybersecurity Sales Development Representative (SDR) looking for the next step in your career with a dynamic, agile and rapidly company then we'd love to hear from you!

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