Job Title: Business Marketing Manager
Location: Hybrid, 3 days onsite in London
Remuneration: £91,000 annually
Contract Details: Temporary, 12 months
Responsibilities:
* Partner with business teams to create top-notch marketing activities for the EMEA gaming ecosystem, including events, campaigns, programs, training, and content. 🎮
* Develop and execute multi-country integrated marketing programs focused on gaming industry priorities.
* Lead content marketing initiatives (written narratives, articles, video/audio series, newsletters) tailored to gaming audiences and performance marketers. 📈
* Design and run marketing initiatives that appeal to digital-native, growth-focused companies and performance marketers.
* Collaborate with internal teams and external agencies for high-quality delivery.
* Project manage marketing initiatives from ideation to execution.
* Hypothesise, test, measure, optimise, and scale marketing initiatives for gaming. 🔍
* Innovate and challenge the status quo to elevate impact across the region.
Minimum Qualifications:
* B2B marketing experience, ideally within the gaming or tech sector.
* Deep understanding of the gaming ecosystem in EMEA.
* Proven track record in driving business results through marketing in EMEA markets.
* Experience marketing to performance marketers and growth-focused businesses.
* Tech-savvy with the ability to communicate digital marketing concepts effectively. 💻
* Exceptional storytelling and communication skills; simplify complex concepts.
* Creative flair with a history of fresh ideas in marketing programs.
* Ability to manage multiple initiatives in a fast-paced environment.
* Experience with cross-functional, international teams.
* Passion for technology and the gaming industry.
* Native or near-native fluency in English with outstanding communication skills.
* Experience in growth or performance marketing is a plus.
* Fluency in additional EMEA languages is a bonus. 🌍
Ready to take the next step in your marketing career? Join us and make a significant impact in the gaming world! Apply now! 🚀
Adecco is a disability-confident employer. It is important to us that we run an inclusive and accessible recruitment process to support candidates of all backgrounds and all abilities to apply. Adecco is committed to building a supportive environment for you to explore the next steps in your career. If you require reasonable adjustments at any stage, please let us know and we will be happy to support you.