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Product manager - creative

Wigan
Hays
Product manager
Posted: 16 June
The role

Your newpany

I am currently working with a leading provider of medical education, delivering innovative and high-impact programmes across a range of therapeutic areas, including haematology, oncology, and inflammatory bowel disease.
Through a blend of digital and in-person learning platforms, we connect healthcare professionals with the latest scientific insights and best practices, helping to improve patient oues worldwide.

Your new role

The business is seeking a Creative Product Lead to drive the development of their educational products from concept through to delivery.
This is a highly collaborative, hybrid role at the intersection of product ownership, creative leadership, and marketing strategy. You will play a critical role in shaping engaging, high-quality learning experiences while aligning creative output with both learner needs andmercial objectives.
Whilst not a traditional line management role, you will provide clear leadership by setting direction, prioritising workloads, and guiding creative excellence across our internal teams and will guide and support X3 mid-senior individuals within the design/marketing team.
Key Responsibilities
Creative & Product Ownership
  • Own the end-to-end delivery of educational products, from concept to execution
  • Define product goals, requirements, and priorities in collaboration with stakeholders
  • Ensure all outputs meet educational objectives, brand standards, and user needs
  • Creative Leadership & Workflow Management
  • Lead and coordinate the work of design, marketing, and web development teams
  • Manage priorities, timelines, andpeting project demands
  • Review and provide constructive feedback to maintain high creative standards
  • Act as the key link between creative delivery and business strategy
  • Product Research & Innovation
  • Identify trends, gaps, and opportunities within the medical education landscape
  • Develop new product ideas across digital, hybrid, and live formats
  • Translate insights into clear, actionable product concepts
  • Marketing & Creative Strategy
  • Collaborate with marketing on positioning, messaging, and go-to-market strategies
  • Ensure strong storytelling, design, and user experience across all touchpoints
  • Use performance insights to inform creative and product decisions
  • External Vendor Management
  • Work closely with vendors including printers, AV partners, and production agencies.
  • Develop clear briefs, timelines, and quality standards
  • Ensure delivery is on time, within budget, and to a high standard
  • What you'll need to succeed

    You will be a strategic, creative thinker with a strong product mindset and the ability to bring ideas to life through structured execution.
    Experience
  • 5+ years’ experience in product, creative, marketing, or related roles, either in-house or agency-based.
  • Proven track record of owning or leading creative output across multiple channels
  • Experience in healthcare, medical education, life sciences, or B2B education is highly desirable.
  • Background in fast-paced or lean environments with high levels of autonomy
  • Skills
  • Strong understanding of design principles with the ability to critique and guide creative work
  • Solid foundation in marketing strategy, positioning, and audience engagement
  • Product-oriented mindset with experience turning ideas into deliverable solutions
  • Excellent prioritisation and decision-making abilities across multiple stakeholders
  • Strongmunication skills across creative, technical, and business teams
  • Personal Attributes
  • Highly proactive andfortable owning initiatives end-to-end
  • Structured and organised, with the ability to balance creativity and execution
  • Collaborative, confidentmunicator and decision-maker
  • Curious, innovative, and passionate about learning and education design
  • What you'll get in return

    This is an excellent opportunity to work within an extremely fast-growing organisation. The salary on offer is up to £50k and will offer the right candidate the opportunity to grow with the business.

    The role will allow you to:

  • Be part of a growing, innovative organisation in medical education
  • Work on meaningful projects that impact healthcare professionals and patient oues
  • Collaborative, flexible working environment
  • Opportunity to shape and influence the future of educational product development
  • Benefits include:

  • Free car parking
  • Flexible working hours
  • Modern office environment
  • 22 days' annual leave excluding Bank Holidays
  • Additionalpany discretionary leave at Christmas

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