Digital Marketing Manager (CRM & Email Marketing Focus) Location: Cheltenham Hours: 30 hours per week (flexible around school hours) Salary: £45,000 to £50,000 FTE The Opportunity We are looking for an experienced Digital Marketing Manager with a strong focus on CRM, database marketing and email campaigns to join our growing team. This role is designed around flexibility, offering 30 hours per week with working hours that can fit around school commitments. The successful candidate will take ownership of our CRM marketing strategy, ensuring our database is fully utilised through targeted email campaigns, segmentation and marketing automation. You will play a key role in turning our live database into a consistent source of engagement, brand awareness and business opportunities. This role will suit someone who enjoys working with data, understands how to drive engagement through well structured campaigns and is confident using CRM systems to maximise marketing performance. Key Responsibilities * Manage and develop the company CRM database to maximise marketing and engagement opportunities * Plan and execute targeted email marketing campaigns across segmented audiences * Build and manage automated email journeys and nurture campaigns * Ensure CRM data quality through segmentation, cleansing and database management * Analyse campaign performance including open rates, click through rates and en...