VP Global Marketing - up to £180K plus Bonus and Equity - London/Hybrid
My client is an engineering IT services company, know for their transformational, mission critical cloud led solutions for the retail, finance and technology sectors specifically.
A global organisation, they are now looking to put a senior marketing leader at the forefront of leading the expansion globally with a specific emphasis on EMEA.
Role Overview:
My client is seeking a strategy and execution focused VP of Marketing, where Demand Generation and Digital Marketing strategies are at the heart of what they do; you will have strong leadership and experience in managing the Marketing function (3-4 Direct Reports with approx. 14 overall) - Reporting directly to the Chief Strategy Officer, this person will be a key member of the Leadership Team.
You will be responsible for driving Lead/Demand generation, Partner Marketing, Account Based Marketing (ABM), Digital Marketing partnering closely with Sales to drive the go-to-market strategy globally.
Key Responsibilities:
·Revenue Expansion and Demand Generation
oProvide a clear and well-articulated vertical positioning across all verticals, to establish a distinguished view and value proposition for each. You will need to have the ability to leverage differentiating propositions that are specific to the brand
oReassess GTM plans continually,...