Overview
The PureGym Way
PureGym is the No.1 Gym Operator in the UK, and the 4th largest worldwide. With 600+ gyms and over 2 million members across the UK, Europe and the US, we are the gym where everybody is welcome. We champion diversity and are committed to providing a workplace where everyone feels free to be. We’re proud to be recognised as a Top Employer, reflecting our commitment to excellence in employee experience and workplace culture.
We are looking for a Commercial Analyst to support key commercial decisions and processes. The role’s primary purpose is to provide detailed analysis and commercial insight to underpin revenue management activities, including development of models that influence pricing decisions and tracking competitor movements as part of growing revenue across our 690+ (and rapidly growing) sites.
You will be part of the Group Commercial & Marketing team, driving overall commercial performance and revenue delivery across the business. You will use your analytical skills to inform decisions on pricing, competition response, performance of new gyms and other ad-hoc strategic projects. You will work closely with a variety of stakeholders across different business departments and develop your problem-solving and presentation abilities.
Responsibilities
In this fast-paced environment your responsibilities will be varied and include:
* Pricing Decisions: Detailed analysis to support our strategy of pricing every PureGym individually. Build models that drive this analysis, feed into important decision-making on strategy and track the impact of changes that are made.
* Competitor Insight: Build a detailed understanding of our competitors, providing key insight for our overall competitive strategy. Track major competitor movements, ranging from new openings to overall pricing, product and promotion changes.
* Capacity Management: Monitor and improve our capacity metrics to understand how busy our gyms are. Work with other teams to inform price, product and club investment decisions.
* Ad-Hoc Strategic Projects: Lead the research and delivery of projects that support our long-term growth plans, with the rest of the Commercial team.
The person
The following core attributes are essential:
* Excellent problem-solving: ability to apply the mind to varied business problems and contribute to solving them
* Innovative and commercially curious: actively seek to learn and find better ways of doing things
* Self-starting, industrious, hands-on: take the initiative and get things done
* Quick learner: rapidly pick up new concepts and in-market nuances
* Detail-focused mindset: drive to get into the detail and absorb key information
* Data-first approach: understand and solve business problems by leveraging multiple datasets
* Experience in an analytical or commercial role, ideally in a consumer business
* Highly proficient with Excel and PowerPoint
* Strong written and communication skills with the ability to turn analysis into actionable insights
* Experience leveraging complex data sources to tackle both well-defined and ambiguous problems
* Strong commercial awareness and strategic mindset
* Experience dealing with different stakeholders and presenting findings to teams
Benefits
* Free nationwide gym membership for you + 1
* Hybrid working
* A truly flexible working culture
* Personal private healthcare, including digital GP
* Life insurance x4
* Company pension contribution
* 25 days annual leave, plus 1 personal day
* Option to purchase additional holiday (up to 5 days)
* Great learning & development resources
* Enhanced maternity pay, paternity and adoption leave
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