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Paid media manager

Wakefield
Founders Makers
Paid media manager
Posted: 24 April
Offer description

What we're looking for


We like to work with mavericks. Wild cards. Brilliant, empathetic, creative and strategic thinkers. Talented individuals who are comfortable enough to be independent, but humble enough to know they don’t know it all. We believe in being seriously playful. Making the work the most impactful it can be, and having some fun along the way. If that appeals to you then you’re reading the right job spec.


Topline Role Overview


As a Paid Media Manager at Founders Makers, you are the engine behind performance. You turn budgets into results and data into decisions, and you do it with clarity, speed, and creative intelligence.


This isn't just about running campaigns. It's about understanding what a brand is trying to achieve, building media strategies that actually move the needle, and knowing how to optimise in real time without losing sight of the bigger picture. You will work across paid social, search, and display: connecting the dots between creative, audience, and outcome.


You are analytically rigorous, but you think beyond the numbers. You know that great paid media sits at the intersection of performance and brand - and you push for both.


You are comfortable owning a channel, reporting to clients with confidence, and challenging a brief when the strategy isn't right. You do not wait to be told what to test. You bring the thinking.

Most importantly, you care about results that mean something. Not just impressions or CTRs, but campaigns that help challenger brands and scaleups grow in ways that matter.


This role sits at the performance core of the agency: bridging creative ambition with commercial impact, and turning media spend into measurable momentum.


Role: Paid Media Manager

Salary: £32k - £45k (dependent on experience)

Start: Immediately

Hours: 9 - 6pm (but actually)

Location: Shoreditch, we do three days in office, two days WFH.

Training: Individual training budgets for all members of the team

Holidays: 20 days - not including public holidays, birthday or our 2 week break over New Years.

Work From Anywhere: up to 20 days each year


Responsibilities


We work with challengers and scaleups who need their spend to work harder - and we need someone who knows how to make that happen across every channel, every campaign, every time.

Key responsibilities include:

* Build and own paid media strategies across social and search - from campaign architecture and budget planning, to platform execution across Google Ads, Meta, LinkedIn, Pinterest, TikTok, and Amazon
* Set up and maintain conversion tracking, pixel management, and tag infrastructure to ensure clean, reliable data capture
* Monitor, optimise, and report on campaign performance against KPIs: translating numbers into clear insights and next steps, not just charts
* Build and maintain reporting dashboards in Data Studio, producing regular performance reports that inform decisions across the agency
* Brief creative assets for paid campaigns and feed audience and performance insights back to Design and Strategy to sharpen what gets made
* Stay ahead of platform updates, algorithm shifts, and industry trends — and bring that knowledge into the work
* Own email marketing in Klaviyo: build and optimise flows, monitor performance across open rates, click rates, and revenue attribution, and drive continuous improvement.


Requirements


* 3–5 years of experience in paid media, ideally within a creative or performance agency environment, with a track record of delivering measurable results across multiple accounts
* Hands-on expertise across Google Ads, Meta, LinkedIn, Pinterest, TikTok, and Amazon - comfortable owning campaign setup, optimisation, and reporting end-to-end
* Solid working knowledge of conversion tracking, pixel setup, tag management, and attribution - you understand how the data gets made, not just how to read it
* Proficient in Data Studio and Klaviyo, with experience building dashboards and email flows that drive performance
* Strong analytical thinking with the ability to translate campaign data into clear, actionable insights for both internal teams and clients
* A confident communicator, able to present performance clearly to clients and collaborate effectively with creative and strategy teams
* Commercially aware, with an understanding of how paid media contributes to broader business and brand objectives
* Comfortable working in a hybrid model, with regular in-office presence and direct client contact
* Experience working with scaleups, challenger brands, or DTC clients is desirable but not essential.


Who We Work With


People, brands and organisations that range from household names to challengers looking to make their mark. What unites them? They’re nice people, with big ambitions to impact their industries and who trust us to help them do just that.


How to Apply


Once you’ve read the above and are happy with the job requirements and salary range, please send your CV and portfolio to and cc in our Head of Client Partnerships, Merryn Mackinnon on .

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