Role: Country Executive - Netherlands
Brand / Business Unit: Ecommerce | Myprotein
Reporting to: Ecommerce Manager
Location: THG HQ (WA15 0AF) Manchester - Office Based
Responsibilities
- Overall responsibility and management of Myprotein Dutch website, including sales and performance across key metrics, product reviews, product content and customer database growth.
- Monitoring key site metrics including GP, Conversion Rate, Bounce Rate, AOV, Exit Rates, Traffic (new and returning) etc.
- Using analytics and our in‑house reporting platform to gain a strong understanding of the customer journey to optimise sales, measure performance & define strategy for the Myprotein Netherlands site.
- Developing and implementing the influencer marketing strategy for Myprotein Netherlands.
- Ownership of the Myprotein Netherlands Influencer Database, including sourcing new influencer talent to drive brand recognition and performance through this channel.
- Input into creative campaign ideas and strategies to build brand awareness.
- Working closely with the digital marketing central team to identify new and innovative ways to drive traffic to the brands websites as well as developing and improving traffic from existing channels.
- Identifying new and innovative ways to drive traffic to the Dutch website as well as developing and improving traffic from existing channels.
- Calculating commercials for onsite promotions to ensure our products are appropriately priced and GP targets are met.
- Develop daily CRM activity and initiatives to grow our customer database.
- Phasing of monthly commercial targets to align to site activity.
- Website merchandising and optimisation of banners, landing pages, list pages and SKU pages.
- Work in synergy with the rest of the Myprotein team to identify new growth opportunities and ways in which to improve our brand reputation and presence.
- Deliver best in class customer experience partnering closely with design and editorial teams to brief and build engaging product pages that provide the customer with relevant information, advice and conversion opportunity.
Qualifications
- Fluent Dutch and English speaker both written & spoken.
- Ability to analyse and report on site metrics, including GP, Conversion Rate, and AOV.
- Strong collaboration skills to work across teams.
- Results oriented & comfortable with data analysis.
- A positive attitude, pro‑active and able to show initiative and a willingness to learn.
- Strong understanding of e‑commerce marketing and the nutrition industry preferable.
Benefits
Career Development
- Access bespoke development programmes that have been designed and developed by our in‑house L&D team.
- Develop your expertise through our upskilling programme that is delivered in partnership with an industry‑leading training provider.
Enhanced Leave
- 25 days annual leave plus bank holidays.
- Enhanced maternity and paternity pay, depending on length of service.
- Up to 10 days compassionate leave.
- Buy back up to 3 days each year.
- Unlock 2 days volunteer leave after 12 months.
Wellbeing Support
- Access face‑to‑face and virtual appointments with our in‑house GP.
- Access our 24/7 Employee Assistance Programme (EAP), which is provided by Bupa.
- State‑of‑the‑art on‑site gym.
- Access to our on‑site physio.
Other Perks
- Save up to 12% on the cost of personal tech through our salary sacrifice scheme.
- Subsidised bus pass from Manchester City Centre to our ICON office.
- Up to 50% staff discount on THG brands.
- On‑site staff shop.
- Know someone who would be perfect for THG? Refer them and get up to £1,000 when they pass their probation.
- Anniversary gifts when you hit 5 and 10 years of service.
Equal Opportunities
We are an equal opportunities employer.
We are a Disability Confident Committed employer.
We are committed to creating a diverse and inclusive environment and hence welcome applications from all sections of the community.
