Digital Marketing Manager | SEO & PPC | Fashion Emerce
1. Lincolnshire – Hybrid working (initially office-based)
2. £40,000 – £45,000 + flexible benefits
If you’re an SEO and PPC specialist who wants to take ownership of digital strategy and see your work make a measurable impact, this role could be the perfect next step.
I’m working with a fast-growing fashion emerce business that’s been thriving since 2018. They’ve built a strong online presence and have exciting plans to open their first retail store soon, with a flagship store in the pipeline. This is a business that’s known for stocking exclusive labels and creating a strong identity in its niche.
Currently, around 70% of their salese through PPC, which is managed by an external agency. They’re now ready to bring more of this in-house while building a solid foundation for organic growth. Your first big project will be a full site audit and SEO overhaul, creating a strategy that improves visibility, boosts conversions, and sets the business up for long-term success. From there, you’ll take the lead on PPC, email marketing (with 35,000 active Klaviyo contacts ready to engage), and content creation that drives engagement and sales.
This is a hands-on role with real progression. As the business grows, you’ll have the opportunity to build and lead your own marketing team.
What you’ll be doing
3. Leading a full site audit and SEO revamp to drive organic traffic
4. Developing and executing SEO and PPC strategies that deliver measurable ROI
5. Managing Google Ads campaigns and reducing reliance on external agencies
6. Building content calendars and creating engaging, search-friendly copy
7. Optimising Klaviyo email campaigns and flows to boost retention and repeat purchases
8. Collaborating with buying and creative teams to align marketing with stock cycles
9. Reporting on performance and tying every action to revenue growth
What you’ll bring
10. Proven experience in SEO and PPC for emerce
11. Hands-on knowledge of Shopify and Klaviyo
12. Strong analytical skills and amercial mindset
13. Ability to balance technical SEO with creative storytelling
14. Bonus points for experience in content creation or fashion retail
What’s on offer
15. £40,000 – £45,000 salary
16. Flexible hybrid working (initially office-based for onboarding)
17. A forward-thinking employer with a collaborative, supportive culture
18. Visible impact, as your work will directly influence revenue and conversion rates
19. A clear path to build and lead a marketing team as the business scales
If you’re ready to take ownership of digital marketing and help shape the future of a growing fashion brand, click ‘apply now’ or get in touch with me directly for a confidential chat.
#4739487 - Will Taylor