The Role
Blackpool and The Fylde College (B&FC) is seeking a creative, strategic, and detail-driven Content Manager to lead our content strategy and champion our brand voice across all platforms. This role plays a vital part in shaping how we engage with audiences through compelling storytelling, high-quality content, and strong alignment with brand identity.
Your Responsibilities Will Include
As Content Manager, you will be responsible for:
* Developing and delivering a College-wide content strategy, including individual curriculum content plans.
* Creating engaging and accurate copy for prospectuses, course literature, and campaign materials that resonate with target audiences.
* Leading and inspiring a team of content creators and administrators across traditional and digital channels.
* Collaborating with internal stakeholders, including Marketing, Design, Curriculum, and Student Services, to generate dynamic and relevant content.
* Managing the College’s content asset library and overseeing the production of photography, video, case studies, and other brand assets.
* Ensuring all content aligns with B&FC’s tone of voice, customer journey strategy, and brand integrity.
* Using insights, research, and industry best practices to continuously improve content performance and effectiveness.
Why Join Us?
This is an exciting opportunity to take ownership of B&FC’s content strategy and play a central role in shaping the College's public narrative. You’ll work closely with creative and strategic colleagues in a forward-thinking marketing team, helping to elevate the B&FC brand and drive engagement across key audiences.
Interested? Apply Early!
We may close this vacancy early if we receive sufficient applications, so apply now and help us tell the B&FC story with creativity, clarity, and purpose.
Rewards and Benefits
Blackpool and The Fylde College is proud to be Great Place To Work Certified
* Enhanced leave allowance of 38 days (full-time equivalent), inclusive of bank holidays
* Opportunity to purchase additional annual leave
* Competitive pension scheme:
o Teachers’ Pension Scheme (TPS) - 28.68% employer contribution
o Local Government Pension Scheme (LGPS) - 15.4% employer contribution
* Extensive professional development opportunities for all, with B&FC choosing to invest circa. £1.8m annually in colleague development and professional qualifications
* Agile working opportunities
* Enhanced Family friendly policies
* Extensive wellbeing provision including, but not limited to:
o Access to funded Employee Assistance Programme (EAP) available 24/7, 365 days a year
o Occupational Health
o FREE Flu Vouchers for those not entitled through the NHS
o FREE eye tests
o Dedicated Wellbeing Hub available to all colleagues containing rich and varied content with resources relating to emotional, physical, financial and social wellbeing
o FREE healthy breakfast
o Sports facilities including fully equipped gym and discounted memberships
o Health and beauty salon
o Trim Trails on Campus (guided routes for walks)
* Onsite food outlets and Starbucks at subsidised rates
* FREE car parking
* Car lease scheme
* Cycle to work scheme
* Onsite kids ‘Sports Camp’ 8am – 5pm during selected half-term breaks
B&FC is committed to the promotion of Equality, Diversity & Inclusion in all resourcing practices. Please email jobs@blackpool.ac.uk should a specific adjustment be required to support in the application and selection process
B&FC is dedicated to safeguarding and the promotion of the welfare of all learners, and expects all colleagues to share in this commitment. As such, employment at B&FC is subject to an Enhanced DBS Check via the Disclosure and Barring Service. For further information on DBS, please click here
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