About Far & Wild Travel
At Far & Wild Travel, we don't just sell holidays – we create once-in-a-lifetime adventures. From African safaris to remote island escapes, we specialise in tailor-made trips that combine expertise, passion, and a love for the planet. With offices in London and Penrith, our small but mighty team has over 100 years of travel experience, and we're growing fast. If you love travel, storytelling, and digital marketing – this could be your next big adventure.
Role Overview
We're looking for a digitally savvy Digital Marketing Executive with 1–3 years' experience to help grow Far & Wild's online presence. This is a hands-on role spanning PPC campaigns, website management, SEO, CRM integrations, and analytics. It's a great opportunity for someone who's organised, detail-oriented, and ready to develop their skills in a dynamic travel business.
Key Responsibilities
* PPC Campaigns: Manage and optimise Google Ads including Adwords and Performance Max campaigns. Create ad copy, implement bid strategies, add negative keywords, and run retargeting campaigns. Monitor and report on performance to drive conversions.
* Website Management & SEO: Update and maintain the website including adding new trips and hotels, working with our development agency on new features and CRO improvements. Implement SEO best practice (meta titles, headings, keyword usage, and technical updates).
* Social Media: Run social media (earned and paid) across TikTok, Instagram, Facebook, and LinkedIn, tailoring content for different audiences and reporting on performance.
* Analytics & Reporting: Use GA4 and other tools to analyse website and campaign data, track leads, and produce regular performance reports.
* CRM & Integrations: Support data flow and integrations between platforms (e.g. Pipedrive, Zapier, Mailchimp), ensuring smooth automation of leads, emails, and reporting.
* Expanding Destinations: Work with the wider marketing team to launch new destinations, including creating website copy, social media content, and PPC campaigns.
* Competitor & Market Insights: Monitor competitor activity and digital trends to inform improvements and opportunities.
Required Skills & Experience
* Minimum 1 years' digital marketing experience.
* Hands-on experience managing PPC campaigns and writing ad copy.
* Experience with website CMS platforms and CRMs (Craft/Pipedrive/Zapier a plus but not essential).
* Comfortable using GA4.
* Strong organisational skills and attention to detail.
* Excellent written and verbal communication in English.
* Interest in travel and responsible tourism.
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What We Offer
* 20 days' holiday + bank holidays.
* Real ownership from day one – your work will have a direct impact.
* Opportunities to travel to some of our incredible destinations.
* Access to trade rates for your own adventures.
* A supportive, close-knit team where your ideas are valued.
* Plenty of scope to learn, grow, and develop your role as we expand.
Please apply with your CV and a cover letter detailing why you would be right for the role.
Job Type: Full-time
Pay: £25,000.00-£30,000.00 per year
Benefits:
* Casual dress
* Employee discount
Ability to commute/relocate:
* London SW14 8JN: reliably commute or plan to relocate before starting work (required)
Application question(s):
* Please can you provide a cover letter as part of your application. Applicants with a CV and no cover letter will not be considered.
Experience:
* Digital marketing: 1 year (required)
Work authorisation:
* United Kingdom (required)
Work Location: In person