Relevant, masculine and British. Since 1893, Alfred Dunhill has been engineering unique and stylish luxuries for men. We seek people who have commitment and drive with a strong commercial focus, and will thrive in a creative environment that encourages innovative thinking. Commercial Performance & Business Intelligence: Lead the reinforcement of a data-driven commercial approach within retail operations, leveraging business intelligence and analytics to identify opportunities and drive growth. Develop, implement, and manage comprehensive dashboards that provide clear insights into retail, merchandising, and client Key Performance Indicators (KPIs) at both HQ and market levels. Simplify and enable the use of these dashboards for individual stores and sales associates, empowering them with clear performance visibility and actionable plans. Collaborate closely with the Business Intelligence and Finance teams to ensure data accuracy, provide actionable insights, and facilitate the development and execution of effective commercial strategies across all retail tiers. Client Experience, Brand Storytelling & Styling Excellence: Champion Dunhill's evolved brand platform, ensuring a consistently high standard for the client retail experience across all retail stores measured by NPS Partnering strategically with the Training, Marketing, Visual Merchandising (VM), and Styling teams to ensure cohesive, impactful, and brand-aligned client experience initiatives. Retail Talent Development & Career Pathing: In partnership with the Human Resources department, define and establish clear retail career paths and comprehensive development plans for all levels of retail staff, including Store Managers, Assistant Store Managers, Sales Associates, and Made-to-Measure Experts. Operational Excellence & Standardisation: Develop, refine, and implement robust retail Standard Operating Procedures (SOPs) covering all critical aspects of store operations, including but not limited to store opening processes, daily briefing protocols, stock take procedures, client service standards, commission scheme management, retail ceremony execution, mysterious shopper program guidelines, and Net Promoter Score (NPS) management. Establish effective mechanisms for identifying, documenting, and sharing retail best practices across the global network to drive continuous improvement, consistency, and efficiency.