1. Website Management & Optimization * Oversee the day-to-day management of the online store, ensuring a seamless shopping experience. * Update product listings, descriptions, images, and pricing to reflect the latest offerings. * Optimize website speed, performance, and mobile responsiveness. * Work with developers to improve UX/UI design, navigation, and checkout processes. 2. Product & Inventory Management * Ensure accurate stock levels by integrating inventory management with warehouse operations. * Coordinate with suppliers and logistics teams to maintain product availability. 3. Digital Marketing & SEO * Develop and execute SEO strategies to drive organic traffic (e.g., keyword research, content marketing, meta tags). * Manage Google Ads, social media ads, and email marketing campaigns to boost sales. * Collaborate with content writers to create blog posts, buying guides, and product reviews. * Implement retargeting campaigns to reduce cart abandonment and improve conversions. 4. Sales & Conversion Optimization * Monitor and analyze website traffic, sales data, and customer behavior using Google Analytics, Hotjar, or similar tools. * Optimize product pages with A/B testing to improve conversion rates. * Implement cross-selling & upselling techniques to increase average order value. * Improve checkout and payment processes to reduce drop-offs and abandoned carts. 5. Customer Experience & Support * Ensure high levels of customer service and response times through chat, email, and phone support. * Manage FAQs, live chat bots, and self-service options to assist customers efficiently. * Handle customer complaints, refunds, and product return processes smoothly. * Work with the logistics team to ensure timely order fulfillment and delivery tracking. 6. Marketplace & Third-Party Integrations * Manage product listings on Amazon, eBay, Wayfair, and other online marketplaces. * Ensure consistency in pricing, descriptions, and brand presence across all platforms. 7. Performance Tracking & Reporting * Monitor key KPIs like website traffic, conversion rate, average order value (AOV), customer acquisition cost (CAC), and return on ad spend (ROAS) identify growth * Generate weekly and monthly reports on website sales performance. 8. Security & Compliance * Ensure website security, PCI compliance, and data protection (GDPR). * Maintain customer data privacy and prevent fraudulent transactions. Ideal Candidate Profile ✅ Qualifications: * Degree in E-commerce, Digital Marketing, Business, or a related field. ✅ Experience: * 3-5 years of e-commerce management experience, preferably in kitchen & bathroom products. * Hands-on experience with Shopify, WooCommerce, Magento, or other e-commerce platforms. * Strong knowledge of Google Ads, Facebook Ads, and SEO best practices