We are recruiting a Sales & Marketing Manager for a specialist provider of horticultural products with a global reputation for quality and innovation.
Reporting to the MD, the Sales & Marketing Manager is a new role to their structure and will be responsible for developing and executing a cohesive B2B sales & marketing strategy, managing key distribution channels and leading and developing an office-based sales team.
Key Responsibilities of the Sales & Marketing Manager
* Develop and implement a comprehensive Sales and Marketing Strategy to achieve revenue growth and profitability targets.
* Conduct regular market analysis to identify growth opportunities, product gaps, and shifts in B2B customer needs.
* Report regularly on sales performance, marketing campaign effectiveness, and portfolio profitability to the senior leadership team.
* Lead the development and execution of all marketing campaigns, focusing on digital and social channels.
* Drive brand awareness and reinforce the company's position as a premium, expert-led solution provider.
* Provide effective line management, motivation, and mentorship to the office sales team, setting clear performance metrics and providing ongoing coaching.
* Develop sales tools, training materials, and pitch decks to ensure consistent product messaging.
Desired but not essential requirements
* Experience in Sales, Marketing, or Commercial Management, preferably within the AgTech, Horticulture, or specialist chemical/nutrient industries.
* Proven ability to execute multi-channel sales and marketing strategies targeting B2B customers.
* Experience in managing / mentoring / leading a small sales or customer-facing team to achieve targets.
* Hands on, flexible and open approach to joining an SME with a 'one team' mentality.
Application via CV
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