The Role – Marketing Manager
This is a high-impact role responsible for leading B2C marketing across some of the most iconic Championships in global golf, engaging millions of fans worldwide.
The Marketing Manager will lead the development and delivery of integrated marketing strategies and plans that drive audience engagement, brand growth and commercial revenue in line with organisational objectives.
The role works closely with stakeholders across Commercial, Communications and Championships, as well as external partners and agencies, to ensure strategic alignment and the effective delivery of shared goals.
The role will focus on performance marketing and generating revenue and reach for key areas within the business and our Championships.
This is an 18-month fixed-term position, working 35 hours per week, Monday-Friday.
Please note, we may close applications early should we receive sufficient applications.
What We Offer
We offer a great benefits package including the following:
* Competitive Salary
* Company Pension Scheme and Sick Pay
* Life Insurance Cover
* Enhanced Maternity/Partner Pay
* 35 Days Holiday Per Year
* Free tickets to The Open and AIG Women’s Open each year (and other relevant R&A Championships)
* Cycle to Work Scheme
* Season Ticket Loan
* Contribution towards glasses for VDU use
* Discounts available across 800 UK retailers and local businesses
Who We Are Looking For
The ideal candidate will have the following experience and attributes:
* Degree-level qualification in marketing or a related discipline, or equivalent professional experience.
* Proven experience leading and delivering successful B2C marketing strategies and campaigns.
* Strong multi-channel experience across digital, CRM, content, paid media and partnerships.
* Experience working in events, sport, entertainment or retail/e-commerce environments.
* Strong commercial and analytical mindset, with the ability to use data and insight to drive performance.
* Confident stakeholder manager, comfortable influencing at senior level.
Download the full job description here.
About The R&A
The R&A group of companies was formed in 2004 to take on The Royal and Ancient Golf Club of St Andrews’ responsibilities for governing the Rules of Golf, staging The Open, golf’s original championship, and developing the sport. The R&A World Golf Museum in St Andrews is part of The R&A group.
Together The R&A and the USGA govern the sport of golf worldwide, operating in separate jurisdictions with a commitment to a single code for the Rules of Golf, Rules of Amateur Status and Equipment Standards. The R&A, through R&A Rules Ltd, governs the sport worldwide, outside of the United States and Mexico, on behalf of over 62 million golfers in 147 countries and with the consent of 166 organisations from amateur and professional golf.
The R&A has responsibility for running a series of world class amateur events and international matches in women’s and girls’ as well as men’s and boys’ golf. The R&A stages the AIG Women’s Open and works with the DP World Tour to stage the Senior Open.
The R&A is committed to investing £200 million over ten years in developing golf and supports the growth of the sport internationally, including the development and management of sustainable golf facilities. For more information, visit www.randa.org.
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