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Crm & commercial analytics specialist

Royston
KWS Group
Commercial
Posted: 1 October
Offer description

Overview

Are you passionate about creating seamless customer experiences and leveraging data to drive commercial success? KWS UK Ltd. is seeking a CRM & Commercial Analytics Specialist to join our dynamic team in Thriplow. In this full-time role, you’ll play a pivotal part in shaping our customer journey strategy and optimizing our CRM systems to support marketing and sales excellence.


Responsibilities

* Champion a customer-centric approach by ensuring a consistent and smooth experience across all touchpoints and stages of the customer journey.
* Collaborate with the Digital Marketing Executive and cross-functional teams to assess and enhance customer interactions across channels and platforms.
* Design and deliver exceptional customer experiences through all marketing activities.
* Act as the Salesforce expert for KWS UK, promoting system adoption and best practices across internal teams.
* Optimize the CRM system (Salesforce) in alignment with marketing and sales requirements.
* Provide hands-on support to internal teams for efficient CRM usage.
* Ensure GDPR compliance and uphold data governance standards.


Qualifications

* Minimum 2+ years of experience in customer journey marketing and/or CRM.
* Proven expertise in Salesforce (essential).
* Advanced proficiency in analytical tools such as Google Analytics and CRM platforms.
* Strong understanding of customer engagement, retention, and loyalty strategies.
* Experience in project management and campaign execution.
* UK-based and available to work from our Thriplow office at least three days per week.


Benefits

* Key focus on professional and personal development. “Make yourself grow”.
* 35 working hours weekly
* 30 days of annual leave plus bank holidays
* Highly competitive Pension Scheme with 16% Company contribution and 1.2% minimum employee contribution
* Life Assurance of three times annual salary
* Income Protection Plan at 75% of salary for long-term illness and disability for a period of three years
* Private Health Care Plan
* Profit Related Bonus Scheme, targeted at 10% of annual salary
* Membership of Lifestyles discount scheme
* Reduced diesel prices from the company’s fuel pump


Ready to Join Us?

Apply now with your CV and take the next step in your career with KWS UK Ltd.

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