Paid Search Specialist
Location: Southend-on-Sea (On-site)
Salary: Up to £40,000 (depending on experience)
The Company
We're working with a leading digital marketing agency based in Southend-on-Sea, known for delivering high-performance campaigns across a diverse client portfolio. With a strong focus on results, innovation, and client service, they partner with brands across eCommerce, lead generation, and B2B sectors.
The Role
As a Paid Search Specialist, you'll take ownership of planning, executing, and optimising PPC campaigns across platforms including Google Ads and Microsoft Advertising.
You'll work closely with internal teams and clients to drive performance, maximise ROI, and deliver measurable growth .
Key Responsibilities
Plan, build, and manage paid search campaigns across Google Ads and Microsoft Advertising
Conduct keyword research, audience targeting, and competitor analysis
Continuously optimise campaigns to improve performance (CPC, CPA, ROAS)
Analyse campaign data and provide actionable insights
Create and test ad copy and extensions
Manage budgets effectively to ensure maximum return on investment
Produce regular performance reports for clients
Stay up to date with PPC trends, platform updates, and best practices
Requirements
1-3+ years' experience in paid search / PPC
Strong working knowledge of Google Ads (Search, Shopping, Performance Max)
Experience with Microsoft Advertising is a plus
Confident with data analysis and performance optimisation
Experience with tools such as Google Analytics, Google Tag Manager, or similar
Strong attention to detail and analytical mindset
Excellent communication skills
Desirable
Agency experience
Experience managing multiple client accounts
Exposure to paid social or other digital channels
What's on Offer
Salary up to £40,000 depending on experience
Opportunity to work with a growing, forward-thinking agency
Hands-on exposure to a variety of industries and campaign types
Clear progression opportunities
Collaborative, on-site team environment
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