The One Club programme is a key part of our customer engagement and loyalty strategy, designed to strengthen brand awareness, increase membership, and drive long-term customer relationships. We are looking for a creative and results-driven Marketing Executive to join our dynamic marketing team and lead the development and execution of marketing campaigns for the One Club.
Key Responsibilities
* Plan, develop, and implement multi-channel marketing campaigns to promote the One Club membership programme, including email, social media, website, in-store materials, and paid media.
* Manage the marketing budget for One Club activities, ensuring effective allocation of spend and return on investment.
* Work collaboratively with internal teams – including eCommerce, Retail, Merchandising, and Customer Service – to ensure alignment and consistency across all touchpoints.
* Support member acquisition and retention through targeted campaigns and personalised communications.
* Develop content for various channels – newsletters, web, digital ads, and social – in line with brand guidelines and tone of voice.
* Monitor and analyse campaign performance and member data to drive continuous improvement and identify growth opportunities.
* Produce regular reports on KPIs such as membership growth, engagement, conversion, and retention.
* Coordinate with external agencies and suppliers for creative production, print, and digital execution.
* Stay up to date with market trends, competitor activity, and best practices in loyalty marketing.
* Contribute to wider brand marketing initiatives when required.
Skills & Experience Required
* Degree in Marketing, Communications, or a related field.
* 2–4 years’ experience in a marketing role, ideally within retail, eCommerce, or loyalty marketing.
* Strong understanding of digital marketing, CRM, and campaign management.
* Excellent communication and copywriting skills with an eye for detail.
* Analytical mindset with experience using data to inform marketing decisions.
* Ability to manage multiple projects, meet deadlines, and work collaboratively in a fast-paced environment.
* Proficiency with marketing tools (e.g. Mailchimp, Google Analytics, Meta Business Suite, CRM systems).
* Creative thinker with strong organisational and problem-solving skills.
* Confident, proactive, and eager to learn.
Personal Attributes
* Enthusiastic and positive attitude.
* Passionate about marketing and delivering exceptional customer experiences.
* Strong team player with the ability to work independently.
* Adaptable and flexible to change.
* Results-oriented with a focus on continuous improvement.
What We Offer
* The opportunity to make an impact on a growing customer loyalty programme.
* A supportive and creative working environment.
* Competitive salary and benefits package.
* Opportunities for professional growth and career development.
How to Apply
Please send your CV and a covering letter, quoting Marketing Executive – One Club
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